BBVA Compass Rolls Out New Affinity Banking Program With the University of Houston
Cougar(R) Banking features University of Houston branded VISA(R) check cards and checks for fans, students and alumni
HOUSTON, Feb. 17 /PRNewswire/ -- BBVA Compass is building on its successful affinity program by offering Cougar Banking® to the students, alumni, and fans of the University of Houston giving them an opportunity to show their support year round. As of February 13, new and current Build-to-Order Free Checking® account customers - both individuals and small businesses - now have customization choices to brand their check card and checks with their favorite university image through the affinity banking program.
"Affinity programs such as Cougar Banking provide a way for students, fans and alumni to display their support for collegiate programs every day," said Shelaghmichael Brown, BBVA Compass senior executive vice president and head of retail banking. "We are excited to grow the affinity program to include the University of Houston and look forward to cultivating more collegiate partnerships in our Sunbelt footprint."
"Cougar Banking is a powerful source of affinity for University of Houston supporters and alumni. We have 175,000 alumni in the Houston area alone and this program enables them to reinforce their commitment to the university every single day," said Mike Sage, assistant general manager with Houston ISP Sports Network. "BBVA Compass affinity banking is a great program that will add value to the University of Houston and our alumni, student and fan community."
Customers interested in signing up for Cougar Banking should visit https://www.bbvacompass.com/special/201002/cougar/. Once there, customers with a Build-to-Order Free Checking account can select branded images for their check cards. Customers receive one free personalized check card with every consumer Build-to-Order Free Checking account and three free personalized check cards with Business Build-to-Order Free Checking(SM) accounts. Additional personalized check cards on either type of account may be purchased for a $10.00 fee.
For more information on BBVA Compass consumer or Business Build-to-Order Free Checking and affinity banking partnerships, please visit http://www.bbvacompass.com/ or call 1-800-COMPASS.
ABOUT BBVA COMPASS
BBVA Compass is a Sunbelt-based financial institution that operates 724 branches including 387 in Texas, 92 in Alabama, 65 in California, 77 in Arizona, 45 in Florida, 36 in Colorado and 22 in New Mexico. BBVA Compass is the 15th largest U.S. commercial bank based on deposit market share and ranks among the largest banks in Texas (4th), Alabama (3rd) and Arizona (5th). Additional information concerning BBVA Compass can be found on our website www.bbvacompass.com.
BBVA Compass is a subsidiary of Compass Bancshares, Inc., a wholly owned subsidiary of BBVA (NYSE: BBVA) (MAD: BBVA). BBVA is a financial services group with more than $785 billion in total assets, 48 million clients, 7,600 branches and approximately 104,000 employees in more than 30 countries. BBVA ranks among the top 20 largest financial institutions in the world based on market capitalization and 20th in Global Finance magazine's list of the "World's 50 Safest Banks" for 2009. BBVA provides its customers around the world with a full range of financial services, including commercial and wholesale banking, retail banking services, consumer loans, mortgages, credit cards, securities brokerage, wealth management, pension plan management and insurance. The BBVA Group maintains a leadership position in Spain, Mexico, Latin America and the Sunbelt Region of the United States as well as operations in China, France, Germany, Hong Kong, Italy, Japan, Singapore, Switzerland, and the United Kingdom.
Cougar® is a licensed trademark of the University of Houston.
SOURCE BBVA Compass
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