BaseN Acquires Cisco Smart Grid Executive

HELSINKI, February 1, 2011 /PRNewswire/ -- BaseN Corporation, (https://www.basen.net/corporate/#/Main) an innovative infrastructure monitoring and management service provider, today announced that industry veteran and product strategist Anders Viden has joined the company as Vice President of Product Management.

Viden joins BaseN after over ten years of experience at Cisco Systems, where he was Director of Product Management. Viden has extensive experience in network management systems, and has lately been focusing especially on Smart Grid initiatives within Cisco.

In his role at BaseN Viden is a key member of the BaseN Management team, focused on the strategic direction of BaseN Product Management and Smart Grid development. The Product Management team will be managed from California, USA, where BaseN is preparing suitable facilities.

"Creating a solid foundation requires the best talent. Anders is uniquely qualified for us due to his excellent combination of expertise and strong experience in telecom network management and the latest work on smart grid technology. Fortunately, after thorough evaluation, we are pleased to welcome a top-level player like Anders to our team," said Pasi Hurri, President & CEO for BaseN.

"I see BaseN as a clear forerunner in the clean tech area, and I am thrilled to be part of building and creating the smart grid market with BaseN. BaseN is instigating the same fundamental transformation in energy networks that took place in telecommunications in the 90's - but this time the impact of the change is considerably much bigger and will affect everybody in the world," said Anders Viden.

BaseN Corporation

BaseN is an international measurement service provider dedicated to large scale infrastructure monitoring and management. The company headquarters are in Finland and it operates around the globe. BaseN offers a complete portfolio of services that monitor, measure, analyze and forecast massive data flows, visualize the measurements, and provide real time overviews and alerting functions through tailored portals.

BaseN has developed its system for telecom networks and has applied the same technology to clean tech space and can immediately make real time data available to millions of consumers, organizations and households cost efficiently.

The BaseN Platform currently measures an equivalent of more than 10 million smart meters every minute and makes the data available in real time. BaseN aims to be the foundation of the Smart Grid by connecting every dot in the energy market.

http://www.basen.net

SOURCE BaseN Corporation