Barclaycard Announces #LiketoLove Sweepstakes

--Consumers Share What They #LiketoLove for a Chance to Win $25,000--

News provided by

Jul 30, 2013, 09:00 ET

WILMINGTON, Del., July 30, 2013 /PRNewswire/ -- Barclaycard US, the payments business of Barclays in the United States, today unveiled its first socially-driven campaign titled, "#LiketoLove." Starting July 29 through Sept. 8, 2013 Barclaycard US Facebook fans who share a photo accompanied by a post explaining what they "#LiketoLove" are automatically entered into a sweepstakes. During the course of the Facebook campaign, a customized daily and weekly prize will be awarded leading to the grand prize, which is valued up to $25,000.

To view the multimedia assets associated with this release, please click: http://www.multivu.com/mnr/62699-barclaycard-share-what-you-liketolove-sweepstakes

(Photo: http://photos.prnewswire.com/prnh/20130730/MM54125)

"We are excited to not only offer our Facebook fans the chance to share with the world what they #LiketoLove but reward them for doing so," said David Goodman, Digital Managing Director, Barclaycard US. "We realize that there's a story behind every purchase made, journey started and goal fulfilled. That's why Barclaycard wants to give consumers, whether a cardmember or not, a platform to share what they really care about. This campaign embodies the essence of the Barclaycard brand—helping people achieve their ambitions."

The summer long campaign is open to all US residents, requires no purchase to win, and includes: 42 customized daily prizes valued up to $100, six (6) weekly customized prizes up to $1,000, and one (1) customized grand prize up to $25,000. Prizes will vary, and are based upon what the winners #LiketoLove.

Here's how to enter:

Visit the #LiketoLove Sweepstakes, and like the page.
Once a fan, take a photo of the things you love with the #LiketoLove sign (Click here to download).
Include a caption of what you #LiketoLove.

To learn more about the #Liketolove Sweepstakes, visit Facebook, www.Facebook.com/barclaycardus. Additionally, to join the conversation and stay up to date on the latest Barclaycard news follow @Barclaycardus on Twitter.

Disclaimer: No purchase necessary. A purchase will not increase your chances of winning. Open only to legal residents of the 50 United States (D.C.) 18 years and older. Void where prohibited. Sweepstakes ends 9/8/2013. For Official Rules, how to enter, prize descriptions and odds disclosures click here or visit: https://barclaycard.promo.eprize.com/liketolove/.

About Barclaycard US
Headquartered in Wilmington, Del., Barclaycard US creates customized, co-branded credit card programs for some of the country's most successful travel, entertainment, retail, affinity and financial institutions. The company employs 1,600 associates and was named a Top Workplace in Delaware in 2012. For more information please visit www.barclaycardus.com.

SOURCE Barclaycard US