BancorpSouth Insurance Selects the Benefitfocus Platform(TM) to Automate Benefits Enrollment and Management

CHARLESTON, S.C., May 5 /PRNewswire/ -- Benefitfocus®, the largest healthcare and voluntary benefits software provider in the U.S., announced today an ongoing partnership with BancorpSouth Insurance Services, Inc. (NYSE: BXS), one of the country's largest insurance brokers. This exciting relationship provides the Benefitfocus Platform™ to BancorpSouth Insurance customers. The Platform, in conjunction with the Benefitfocus HR InTouch Application™, offers BancorpSouth Insurance clients a centralized portal to evaluate benefit options, compare plans, receive location-specific communications and enroll in their benefits.

"Benefitfocus' connectivity to the insurance carrier market, coupled with strong data integration capabilities, made the choice very easy for us," said Amy Underwood, vice president for BancorpSouth Insurance. "HR InTouch also provides our clients with access to a branded portal that they can customize to meet their specific needs."

The Platform's configurable business rules and data exchange mapping tools allow for simple and efficient client data management. Benefitfocus partners with several insurers that are aligned with BancorpSouth Insurance as well, making it easy to exchange information with the company's 50 benefit providers.

HR administrators will be able to approve benefit elections and changes from one website, rather than logging into several places or managing paperwork for many different insurance carriers. For employees, the One-Thought-Per-Screen design automates the benefit election process and helps them make more informed choices. Because the Platform supports more than just health insurance, employees can view all their benefits information in one place.

"As the healthcare marketplace becomes more competitive, many firms are making plans to expand their services, and in particular their technology capabilities," explained Shawn Jenkins, president and CEO of Benefitfocus. "Being selected by BancorpSouth Insurance to supply their benefits Web technology platform is a commendation of our strategy and the great technology we've built."

With new healthcare legislation, BancorpSouth Insurance clients need a technology platform that can enforce business rules and help them maintain compliance. The HR InTouch Video Library educates employees about complex terms and benefits information. Benefitfocus technology meets their needs by managing benefits, healthcare education and communication across the business spectrum.

The Platform and HR InTouch App are delivered via Software as a Service. Benefitfocus customers know that the software is available whenever and wherever they need it, with the performance levels and reliability that today's tech-savvy consumers have come to expect.

About BancorpSouth Insurance Services, Inc.

BancorpSouth, Inc. is a financial holding company headquartered in Tupelo, Mississippi, with approximately $13.3 billion in assets. BancorpSouth Insurance Services, Inc., a wholly-owned subsidiary of BancorpSouth, Inc., operates from 21 locations in Alabama, Arkansas, Florida, Louisiana, Mississippi, Missouri, Tennessee, Illinois, and Texas.  www.bancorpsouthinsurance.com

About Benefitfocus

Benefitfocus is the largest healthcare and voluntary benefits software provider in the U.S. with 10,557,488 consumers, 326,962 employers, 58,039 brokers and 2,932 carrier representatives live on the Benefitfocus Platform™. Benefitfocus offers a single Web-based platform for benefit shopping, enrollment, management and industry-standard data exchange. Benefitfocus – All Your Benefits. One Place. www.benefitfocus.com

SOURCE Benefitfocus

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