Bakery-Cafes Warm Hearts and Souls with Bread Bowl Sales

Panera Bread's 'Soup for the Soul' Campaign to Benefit Kids Against Hunger

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Feb 08, 2012, 08:00 ET

CINCINNATI, Feb. 8, 2012 /PRNewswire/ -- Panera Bread is hosting the second annual Soup for the Soul campaign to benefit Kids Against Hunger. Throughout February at all southwest Ohio bakery-cafes, a portion of soup in a bread bowl sales will be donated to Kids Against Hunger, a family friendly program providing nutrient rich meals to local children and children in need around the world.

From February 1 – February 29 all southwest Ohio bakery-cafes will be participating in Soup for the Soul. Panera Bread guests will be encouraged to upgrade their soup purchases in order to help make a donation to Kids Against Hunger. Panera Bread has a variety of 10 soups on the menu, including the new All-Natural Sonoma Chicken Stew with Dry Jack Cheese Biscuit.

"Panera Bread is proud to support Kids Against Hunger through our Soup for the Soul campaign," said Craig Flom, President, Breads of the World, LLC, franchisee of Panera Bread. "Knowing that we can make a difference in the lives of hungry children in southwest Ohio and around the world is a cause that we can truly stand behind. We encourage our friends throughout the community to join us in support of this outstanding program by enjoying soup in a bread bowl from Panera Bread in February.

Kids Against Hunger is a family friendly program of A Childs Hope International, where people of all ages work together to provide life saving food for starving children. Richard Proudfit of Minnesota invented this revolutionary food formula. Through his efforts working with food scientists from leading U.S. companies, countless children have been saved from painful death of starvation.

Breads of the World, LLC, Panera Bread's local franchisee, operates 29 bakery-cafes in the Cincinnati, Northern Kentucky and Dayton-metro areas. With its identity rooted in handcrafted, fresh baked, artisan bread, Panera Bread is committed to providing great tasting, quality meals that people can trust. At the close of each day, Panera Bread bakery-cafes donate bread and baked goods to community organizations serving those in need. With the new My Panera loyalty program, customers are surprised and delighted in a unique and special way all year long. For more information on the franchise, including bakery-cafe locations, visit www.Panera-Ohio.com.

SOURCE Panera Bread