Badgeville 6.0 Offers Greater Social Depth, Deeper Insights and Faster Deployment

REDWOOD CITY, Calif., Aug. 6, 2014 /PRNewswire/ -- Badgeville, the global leader in gamification, today announced the 6th generation of its award-winning platform. Badgeville 6.0 focuses on creating greater social depth, deeper insights and faster deployment for gamified enterprise applications. With this major new release, customers can create engaging, highly customized activity streams and notifications. Badgeville is also announcing a beta version of its new customizable Analytics solution providing deeper real-time insights into user behavior and engagement.

Badgeville is recognized as the industry's leading gamification offering, and is in use by hundreds of the world's leading brands including American Express, Kimpton Hotels, Samsung, Oracle, Bell Media, Kendall Jackson, CA, Philips Electronics, and many more.

The new set of groundbreaking features in the Badgeville Enterprise Platform 6.0 includes:

• Customizable Notifications and Activity Streams: Dynamic activity streams will now be available, allowing users to customize streams using a number of variables, such as activities, rewards, contents, missions and more. Contextual activity streams let users surface rewards and behaviors at a granular level, anywhere within their Badgeville application.

• Analytics Beta: The 6.0 release also includes a beta version of the new Badgeville Analytics, a powerful analytics solution that provides insight into user behavior and engagement. The new Analytics solution provides customers with highly customizable dashboards and leverages the best of big data and machine learning to truly understand engagement activities.

• User Data Onboarding: This large release also introduces easy profile and activity onboarding, allowing for the seamless transition between any existing loyalty programs or reputational systems to a new gamification deployment.

"We've upgraded our platform to offer a more customized experience for our users," said Roel Stalman, VP of Product Development. "We can now provide even deeper insight into customer behavior. Our customers will use these updated solutions to better drive engagement across their loyalty and reputational systems."

For more information, visit www.badgeville.com

About Badgeville

Badgeville is the world's leading cloud-based gamification platform. With hundreds of global customers, Badgeville brings Game Mechanics, Reputation Mechanics, and Social Mechanics to industry leaders and innovators including American Express, Oracle, Samsung, EMC, Bell Media, Kendall Jackson, Philips Electronics, and more. Founded in 2010, Badgeville is based in Redwood City, Calif., and has offices in New York and Europe. (To learn more follow @Badgeville or visit www.badgeville.com)

SOURCE Badgeville