B-Scada Retains JumpDEMAND for Strategic eMarketing
B-Scada has partnered with, JumpDEMAND a marketing automation company, to market B-Scada's growing product line and subsequently enable them to claim a significantly larger share of the SCADA/HMI market.
CRYSTAL RIVER, Fla., Oct. 15, 2013 /PRNewswire/ -- Public company B-Scada, Inc. (OTC US: MOBS), a data visualization software company, has retained JumpDEMAND, a marketing automation company, as a strategic lead generation and marketing partner.
While the partnership focuses on building B-Scada's brand, lead generation, sales conversion and current customer retention strategies, the relationship is also timely as it coincides with B-Scada's launch of their Status Enterprise Edition software - a robust SCADA software package with sophisticated data modeling capabilities.
JumpDEMAND has extensive experience in e-marketing industrial automation products and services. This experience coupled with their ActiveDEMAND marketing automation platform provides B-Scada with a competitive advantage.
"JumpDEMAND came highly recommended to B-Scada," says Ron DeSerranno, CEO of B-Scada. "It's unusual to find a company that has a solid understanding of the industrial automation industry AND are e-marketing experts. This combination of talents fits our business well and we're energized about the relationship."
"B-Scada has always been on the leading edge of data visualization technology and we're excited to be part of making B-Scada even more successful," comments Sean Leonard, CEO of JumpDEMAND. "When you combine industry proven products, like B-Scada has, with tailored marketing automaton strategies, market share grows."
The partnership between B-Scada and JumpDEMAND includes refining company and product positioning strategies, and a marketing execution plan leveraging marketing automation.
About B-Scada
B-Scada specializes in the compelling visualization of real-time data. Their visualization technology and SCADA products are deployed in manufacturing, power & utilities, transportation, petrochemical, HVAC, and other fields of business where visualization of real time data is critical. B-Scada's in-house expertise and experience has provided them the opportunity to partner with companies from various vertical markets, and assist them to develop custom solutions that meet their specific needs. Their goal is to help clients transfer real-time production and operational data into actionable information through graphically-compelling, functional, and intuitive user interfaces. Learn more at http://www.scada.com.
About JumpDEMAND
JumpDEMAND is an "E-Marketing as a Service" provider for small and medium sized industrial automation businesses. JumpDEMAND leverages advanced e-marketing strategies, automation technology, and sales management expertise to deliver their solutions. Unlike other marketing firms in this space that focus their efforts on traditional marketing techniques that are hard, if not impossible, to demonstrate returns, or alternatively provide tools instead of expertise, JumpDEMAND combines the use of revenue funnel automation technology and sales expertise to deliver measurable results. Learn more at http://www.JumpDEMAND.com.
Contact |
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Patrick Barker |
Brian Neufeld |
Business Development |
CMO |
JumpDEMAND Inc. |
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SOURCE B-Scada, Inc.
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