B Connected Mobile, Online Named Best in Gaming Industry

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Oct 05, 2011, 08:38 ET

LAS VEGAS, Oct. 5, 2011 /PRNewswire/ -- Boyd Gaming Corporation's (NYSE: BYD) B Connected Mobile and B Connected Online were named the gaming industry's Best Mobile Marketing app and Best Website, respectively, at the 11th annual American Gaming Association Communications Awards.

(Logo: http://photos.prnewswire.com/prnh/20030219/BOYDLOGO)

Presented in conjunction with the Global Gaming Expo, the AGA's Communications Awards recognize outstanding corporate communications, public relations and advertising efforts in the gaming industry. Boyd Gaming was one of just three companies to win multiple awards in this year's competition.

Paul Chakmak, Executive Vice President and Chief Operating Officer for Boyd Gaming, said, "Since their introduction, B Connected Mobile and B Connected Online have set a new standard for the gaming industry. These powerful tools enhance and improve our customers' entertainment experience by delivering highly personalized, constantly updated information and offers. B Connected Online and B Connected Mobile are an integral part of our marketing and customer service efforts, and we are honored they have been recognized as the best in our industry."

For more information, visit www.bconnectedonline.com, or www.bconnectedmobileapp.com.

About Boyd Gaming

Headquartered in Las Vegas, Boyd Gaming Corporation (NYSE: BYD) is a leading diversified owner and operator of 17 gaming entertainment properties located in Nevada, New Jersey, Mississippi, Illinois, Indiana, and Louisiana. Boyd Gaming press releases are available at www.prnewswire.com. Additional news and information on Boyd Gaming can be found at www.boydgaming.com.