AVIATION WEEK Reports Record Website Traffic in 2009
Insightful articles and enhancements to AviationWeek.com support year-end numbers: Over 20 million page views, up 63% over prior year
NEW YORK, Jan. 26 /PRNewswire/ -- AVIATION WEEK, the largest multimedia information and services provider to the global aviation, aerospace and defense industries, today announced that its website at http://www.aviationweek.com showed record-breaking traffic gains in 2009, according to third-party tracking. The overall 2009 year-end numbers for the industry's leading website confirmed a total of over 20 million page views during the year, surpassing the prior year's record of 12.3 million, for a year-over-year increase of 63%.
The top three articles receiving the most views on AviationWeek.com reflect the long-standing brand reputation as the authoritative source for insight and analysis for aviation, aerospace and defense professionals. The year’s most-viewed articles were: Predator C Avenger Makes First Flights, Boeing 787 Takes Off, and Network Attack Weapons Emerge. Recent enhancements to AviationWeek.com, such as the Knowledge Center for industry white papers; AW Connect, which lets A&D professionals connect to discuss current events; My AVIATION WEEK, where users can get desired content on-demand; and online event coverage of the Paris Air Show and NBAA 2009, also contributed to the rise in traffic, giving customers more of what they want and need to grow their businesses.
"2009 was a transformative year for AviationWeek.com," said Anne McMahon, publisher, AviationWeek.com. "Visitors turned to AviationWeek.com as an unparalleled source for coverage across all A&D markets and for insight into where our fast-moving industry is heading. Our multimedia content includes networking and interactive features that encouraged professionals to spend an average of six minutes per visit. We look forward to continued growth in 2010, evolving with the information needs of the global A&D community," she added.
About AVIATION WEEK
AVIATION WEEK, a division of The McGraw-Hill Companies, is the largest multimedia information and services provider to the global aviation, aerospace and defense industries, and includes Aviation Week & Space Technology, Defense Technology International, Business & Commercial Aviation, Overhaul & Maintenance, ShowNews, Aviation Daily, Aerospace Daily & Defense Report, and the World Aerospace Database. The group's website, http://www.aviationweek.com, offers the industry's most reliable news, information, search and online community tools. Premium content services include the Aviation Week Intelligence Network and MRO Prospector. The group also produces prominent conferences, exhibitions and management forums around the world.
About The McGraw-Hill Companies
Founded in 1888, The McGraw-Hill Companies (NYSE: MHP) is a leading global information services provider meeting worldwide needs in the financial services, education and business information markets through leading brands such as Standard & Poor's, McGraw-Hill Education, Platts, Capital IQ, J.D. Power and Associates, McGraw-Hill Construction and AVIATION WEEK. The Corporation has more than 280 offices in 40 countries. Sales in 2008 were $6.4 billion. Additional information is available at www.mcgraw-hill.com.
SOURCE AVIATION WEEK
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