Aviation Week Expands China Portfolio and Partnerships
New Chinese business aviation magazine set to launch; official media partnerships confirmed for ABACE 2012 and the Beijing Business Aviation Development Conference
NEW YORK, June 6, 2011 /PRNewswire/ -- Aviation Week continues to reinforce its global presence in the Chinese business aviation market with new official media partnerships and an expanded portfolio linked to its long-standing Chinese partner, China Aviation Publishing & Media Co. Ltd. (CAPMC). In July, CAPMC will launch Business & General Aviation (BGA), a bi-monthly publication closely connected to Aviation Week's Business & Commercial Aviation (BCA). Aviation Week will also launch a new Business Aviation Development Conference in Beijing in November 2011, an event that these print and online publications will cover in an official capacity.
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Completing Aviation Week's trifecta of business aviation prowess in China, the National Business Aviation Association (NBAA) has named Aviation Week and CAPMC the official international media partners for the Asian Business Aviation Convention and Exhibition (ABACE) 2012, which makes BGA and BCA, along with CAPMC's International Aviation and CAN News, the official publications of this key business aviation event set for March 27-29, 2012 in Shanghai, China. Aviation Week's ShowNews will also be published at the show in both English and Mandarin Chinese.
"China is an essential and rapidly growing aviation market -- indeed, the fastest emerging economy in the world, and Aviation Week is there -- in print, online and with a dynamic presence at events," said Greg Hamilton, president, Aviation Week. "As a result of the long-term investments and partnerships we have fostered in China over the past 25 years, Aviation Week and our Business & Commercial Aviation brand are positioned to help our customers grow their businesses in China, just as the business aviation market begins to accelerate there."
As a new publication in print and online, BGA will combine the unparalleled editorial, authoritative and professional articles that readers expect from Aviation Week and CAPMC with local market knowledge. Specifically, BGA will include global intelligence, need-to-know features, expert commentary, and the culture and history of private and business aviation in China.
The Beijing Business Aviation Development Conference will feature how-to sessions with government officials, operators and owners from China and around the world, offering in-depth learning opportunities for those looking to establish partnerships, safety protocols, and essential infrastructure as business aviation grows in China.
For more information about ABACE 2012, read page 55 of Aviation Week's ShowNews from the recent NBAA EBACE 2011 event or visit http://www.abace.aero/2012/.
About Aviation Week:
Aviation Week, part of The McGraw-Hill Companies, is the largest multimedia information and services provider to the global aviation, aerospace and defense industries, and includes http://AviationWeek.com, Aviation Week & Space Technology, Defense Technology International, Business & Commercial Aviation, Overhaul & Maintenance, ShowNews, Aviation Daily, Aerospace Daily & Defense Report, The Weekly of Business Aviation, Aviation Week Intelligence Network and MRO Links. The group also produces major events around the world.
About The McGraw-Hill Companies:
Founded in 1888, The McGraw-Hill Companies (NYSE: MHP) is a leading global financial information and education company that helps professionals and students succeed in the knowledge economy. With leading brands including Standard & Poor's, McGraw-Hill Education, Platts energy information services and J.D. Power and Associates, the Corporation has approximately 21,000 employees with more than 280 offices in 40 countries. Sales in 2010 were $6.2 billion. Additional information is available at www.mcgraw-hill.com.
SOURCE Aviation Week
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