Avant Healthcare Marketing Expands Strategic Brand Planning Capability

CARMEL, Ind., Sept. 13 /PRNewswire/ -- With over two decades of cardiovascular and critical care experience in a variety of roles, Trina Stonner has been named Executive Director of Strategic Brand Network for Avant Healthcare Marketing. As Executive Director of SBN, Stonner will use her clinical, hospital pharmaceutical sales and marketing experience to help develop and manage the peer-to-peer channel strategy and tactical plan for accounts.

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Before serving at Eli Lilly and Company on various brand teams, Stonner was a Clinical Nurse Specialist at St. Louis University's Division of Cardiology. There she led a clinical research team of RNs, LPNs, research assistants and served as a consultant for Genentech, Lilly, and Centocor. From there she worked as a Hospital Sales Representative for Lilly and then moved to work on product launches.

Stonner has worked as a Brand Director of the Effient Global Brand Team for the past three years. As Director, she led the development of the global brand commercial strategy. She also managed development of disease state programs, commercial global programs with accountability for global advisory boards, adherence strategy and tactics, thought leader strategy and coordination, e-channel programs, and core message evolution. Her passion is to bring the clinical data and science to the health care professional through a robust channel mix.

Stonner received her BS in Nursing from the University of Missouri. She received her MS in Nursing from St. Louis University.

Avant Healthcare Marketing is recognized as a leader in peer-to-peer marketing for pharmaceutical, biotechnology and medical device companies who need comprehensive communication strategies and plans. Avant delivers superior medical and health education across multiple channels to healthcare professionals to improve patient outcomes.

www.AvantHCM.com

SOURCE Avant Healthcare Marketing