AuthorHive Offers Five Tips for Developing a Book Marketing Plan

BLOOMINGTON, Ind., March 4 /PRNewswire/ -- AuthorHive - Author Solutions' professional author marketing and promotional services company for traditionally published and self-published authors, has released five tips for developing a successful book marketing plan:

1. Identify your target audience and categorize them by specific demographics including age, gender, geographic location, etc.
2. To help your book stand out from the pack, create a "positioning statement" for your book that resonates with these target audiences.
3. Determine tactics for best reaching the readers you've selected as your target audience.  
4. Identify your competition and pay special attention to the demand for those books and how they are being marketed to readers.
5. Develop a marketing plan that fits your budget, timeline and individual goals.

"Developing a book marketing plan is the first important step for successfully promoting a book," said Joseph Bayern, senior vice president and general manager of AuthorHive. "Authors need to treat it as a step-by-step action plan for keeping efforts organized and within budget."

AuthorHive, which was launched by Author Solutions, Inc. on February 16, provides authors a one-stop shop that brings together all the essentials of successful book marketing. Backed by the resources and expertise of Author Solutions, which has helped thousands of authors market their books, authors choose from a myriad of publicity, multimedia, online and event products and services to develop an individual marketing strategy that suits their personal goals.

For more information on AuthorHive, call 1-866-697-5289 or log on to http://www.authorhive.com.

About AuthorHive

AuthorHive, the Author Solutions, Inc. author marketing services company, provides authors with a one-stop resource that brings together all the essentials of successful book marketing. Professional marketing consultants work with authors to design integrated book promotional campaigns to fit the budget and goals of any self-published or traditionally published author. Authors choose from a rich array of publicity, multimedia, online, and event products and services. For more information on creating BZZZ! for your book, log on to http://www.authorhive.com or call 1-866-697-5289.

This release was issued through eReleases(TM).  For more information, visit http://www.ereleases.com.

SOURCE AuthorHive