Author and Radio Host Steve Arterburn In New Venture with Top TV Execs

LAGUNA BEACH, Calif., March 20, 2014 /PRNewswire/ -- In a new venture with two media titans, New York Times bestselling Christian author and radio host, Steve Arterburn will complement his nationally syndicated, daily call-in radio show with a new subscription-based TV channel on the Internet.

Debuting today at 1:00 p.m. EDT (10:00 a.m. PDT), Arterburn's New Life TV is the first of several channels on a platform created by TAPP, the brainchild of Jon Klein, former President of CNN/U.S., and Jeff Gaspin, former Chairman of NBC Universal Television Entertainment.

New Life TV features a fresh 30-minute show every weekday.  For $9.95 a month, fans of Arterburn (and his line-up of co-hosts), whose radio show has an estimated 3 million listeners, will be able to log onto https://tv.newlife.com and view the original programming in one sitting or in shorter shareable clips, as well as access archived  material.  New Life TV will be available on multiple devices including smart phones, tablets, computers, laptops, smart TVs.

Arterburn's popular radio call-in show, New Life Live, features Arterburn, a human relationship expert, and his co-hosts, dispensing faith-based advice to listeners who call in on a variety of problems—marriage, anger, grief, anxiety, abuse, addictions, and other issues.  New Life TV will delve into these subjects in greater depth than the radio format allows, and offer members the opportunity to interact with Arterburn and his co-hosts during regular video chats.

"This venture has the potential to expand our sphere of influence and help more people experience life transformation. This is an opportunity we didn't see coming, but we're extremely grateful for it," Arterburn said.  He added, "One day we'll address an issue of the day, another day how to build, grow and repair a relationship, another on how to integrate Biblical principles into daily lives, yet another on addiction recovery and then one on general counseling topics."

In addition to New Life TV, TAPP plans to roll out several channels this year—and dozens more in the next two to three years.  The company recently announced funding from Discovery Communications, and individual investors including Eric Schmidt, Executive Chairman of Google.

"Steve Arterburn has an electric presence and the ability to connect with audiences on a deep level, blending wisdom with humor," said Gaspin.  "It's not surprising that he's got millions of fans who adore him and rely on him for daily guidance."

"I am struck by how useful his message is, and how effortlessly he delivers it, whether on radio, in person at workshops, or now on his daily television network," said Klein.  "New Life TV will cement Arterburn even more deeply into the lives of his followers."

The daily 30-minute segments of New Life TV will be posted at 4 p.m. Eastern time (1:00 p.m. Pacific Time) every weekday. Subscriptions are $9.95 per month or $99.95 per year. People who sign up for New Life TV before the end of March will receive the first month free.

Initial New Life TV programs include:

• "Broken Heart Diagnosis: You're a Disaster Attracter" - Why you fall for the bad guy, or the one who's just not into you, and how to break the cycle. The segment features a member of the New Life TV channel receiving counseling from Arterburn and his fellow counselors, via Skype.
• "Tear Up your Fake ID" - Too many of us spend too much time trying to be the person we think others want us to be. Now is the time to end the facade and take back your identity. Arterburn shows subscribers how.
• "Bible Integration" – As a bonus to New Life TV subscribers, Arterburn each week finds useful lessons from Scripture and connects them to the everyday issues of real life.
• "Women Can be Holy and Horny" - So many marriages are impacted by a lack of intimacy. Often it has nothing to do with attraction, and everything to do with how you were raised and the values alive in your mind. Arterburn tells subscribers how to change the equation before it's too late.
• "A Young Man's Battle with Sex Addiction" - Hear firsthand from a young man whose addiction to women and porn nearly destroyed his marriage. He opens up to Arterburn on how he came clean to his wife, and the journey he's now on to help other men break the hold of their secret addiction.

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SOURCE Steve Arterburn