AuraSound Enters Taiwan Market

SANTA ANA, Calif., March 31, 2011 /PRNewswire-Asia-FirstCall/ -- AuraSound Inc., a publicly listed company (OTC Bulletin Board: ARUZE), today announced their entry to the Taiwan retail market. Initial products offered will be AuraSound's industry leading TV Soundbars, recently rated as the top three solutions by U.S. Consumer Reports. Additional products will be launched in the months ahead, including AuraSound's recently announced innovative Sound Station. The TV Soundbars are available to Taiwan consumers today online via Happy Go, PChome and Yahoo. Additional retail channels will be added later this year.

"Entering the Taiwan market is a continuation of our strategy to expand worldwide sales of our highly rated consumer products," commented Mr. Pete Andreyev, AuraSound Executive VP of Sales & Marketing. "Taiwan is a significant and growing market presenting a good fit for AuraSound, where consumers place importance on audio performance, functionality, quality, elegant designs, and value. Over time we hope to see the same success in Taiwan as we have in the U.S., where we have almost 50% market share in TV Soundbars, and as in Western Europe where we are quickly ramping our shipments. We will also continue to evaluate other new geographic market opportunities."

Safe Harbor Statement

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Reliance should not be placed on forward-looking statements because they involve both known and unknown risks, uncertainties and other factors, which are, in some cases, beyond the control of AuraSound. Any statements in this press release that are not statements of historical fact are forward-looking statements, including, but not limited to, those relating to the AuraSound's long-term strategic objectives. Actual events, performance or results could differ materially from the anticipatedevents, performance or results expressed or implied by such forward-looking statements. BEFORE MAKING ANY INVESTMENT DECISIONS REGARDING OUR COMPANY, WE STRONGLY ADVISE YOU TO READ THE SECTION ENTITLED "RISK FACTORS" IN OUR MOST RECENT ANNUAL REPORT ON FORM 10-K, WHICH CAN BE ACCESSED AT WWW.SEC.GOV. We undertake no obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future events or otherwise.

About AuraSound, Inc.

AuraSound has almost 25 years experience specializing in the design and manufacturing of high-end speaker drivers and complete audio solutions, consistently providing consumers with an optimal audio experience. AuraSound's broad range of products include TV soundbars, an innovative Sound Station, high-quality drivers for TV's and laptops, state-of-the art subwoofers, and tactile transducers. AuraSound's products are based on patented and proprietary technology, including NRT® Drivers, BassShakers, Line Source tweeters and more. In August of 2010 the company acquired ASI Audiotechnologies, adding an industry leading TV soundbar business, additional proprietary transducer technology, application specific amplifier designs, and award winning ID designs. For more information please visit the company website at www.aurasound.com.

SOURCE AuraSound, Inc.

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