ATHENOS Asks Urbanites to Test Their Palates and Pop Culture Trivia at Hot Spot Parties

GLENVIEW, Ill., Feb. 25 /PRNewswire/ -- Everyone knows it's hard to determine what's authentic whether it be food choices or Hollywood drama.  That's why ATHENOS, the only leading hummus brand made with 100 percent olive oil, is sharing a new take on the traditional truth-testing game 'two truths and a lie' during a series of events in Atlanta, Denver and Chicago.

Through a partnership with Metromix and USWeekly.com, local city dwellers will be surrounded with opportunities to make choices about what's real and what's false.  Local radio stations, including Star 94.1 in Atlanta, Alice 105.9 in Denver and The Mix 101.9 FM in Chicago, will select game contestants, and morning show personalities will host the live events.

ATHENOS events will take place at Cellar 56 in Atlanta on February 25, The Wine Loft in Denver on March 4 and SUB 51 in Chicago on March 11.  Local restaurant partners will offer ATHENOS-infused menu samplings that can inspire in-home entertaining ideas using simple, flavor-packed ingredients like ATHENOS Hummus, Feta Cheese and Pita Chips.  Attendees will experience authentic flavors and test their knowledge of pop culture puzzlers during an evening of trivia.  

"ATHENOS is the only leading brand of hummus made the authentic Mediterranean way, with 100 percent olive oil," said Marshall Hyzdu, ATHENOS brand manager.  "Playing an adaptation of the game 'two truths and a lie' offers an opportunity to share ATHENOS' real difference through the common interests of entertaining, socializing and pop culture news in a contemporary, fun setting."  

All attendees and game contestants have the opportunity to win prizes from ATHENOS by sharing their knowledge on tabloid gossip and sharing fun facts of their own.  Prizes include a grand prize vacation for two to South Beach, FL. (one grand prize per market - grand prize will be offered in the form of a check estimated value of $3000 to be used towards a trip for two to South Beach, FL.).

Check out more information about each event, and register to attend by visiting the  ATHENOS Facebook page www.Facebook.com/ATHENOS.  And be sure to become a fan of the page to share photos and happenings with other ATHENOS enthusiasts and receive updates from ATHENOS on new information and offerings.

About ATHENOS

ATHENOS' fine hummus and cheeses prides itself on offering the only hummus made with 100 percent olive oil.  ATHENOS Hummus includes the real ingredients of chickpeas, olive oil, garlic and lemon juice.  Available in regular (7 oz.) or party size (14 oz.), the popular dip contains no saturated fat and is available in 11 delicious flavors including Original, Roasted Red Pepper, Roasted Garlic, Spicy Three Pepper, Greek Style, Black Olive, Artichoke & Garlic, Roasted Eggplant, Cucumber Dill, Pesto and Scallion.  In addition to ATHENOS Hummus, the product line also includes ATHENOS Feta, ATHENOS Blue, ATHENOS Gorgonzola and ATHENOS Pita Chips. For easy recipes or more information, please visit www.athenos.com.  

About Kraft Foods

The combination of Kraft Foods and Cadbury creates a global powerhouse in snacks, confectionery and quick meals.  With annual revenues of approximately $50 billion, the combined company is the world's second largest food company, making delicious products for billions of consumers in more than 160 countries.  The combined company's portfolio includes 11 iconic brands with revenues exceeding $1 billion – Oreo, Nabisco and LU biscuits; Milka and Cadbury chocolates; Trident gums; Jacobs and Maxwell House coffees; Philadelphia cream cheeses; Kraft cheeses, dinners and dressings; and Oscar Mayer meats.  Another 70+ brands generate annual revenues of more than $100 million.  Kraft Foods (www.kraftfoodscompany.com; NYSE: KFT) is a member of the Dow Jones Industrial Average, Standard & Poor's 500, Dow Jones Sustainability Index and Ethibel Sustainability Index.

SOURCE ATHENOS

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