At Home Partners with HGTV on High Style, Low Budget Lists
Fully Integrated Campaign to Showcase Budget Friendly Décor Choices and Styling Tips
PLANO, Texas, Aug. 29, 2016 /PRNewswire/ -- Shopping can be a balancing act between choosing the best price or the most stylish. With At Home, the home décor superstore located in 116 stores across 29 states, customers can have both. To showcase you can have the best of both worlds, At Home today announced a partnership with HGTV.
At Home previously partnered with HGTV as part of the HGTV Spring House® 2016 that featured more than 300 mid-century modern home products selected by HGTV designers from At Home's stores.
"We pride ourselves in the fact that our customers never have to sacrifice style or budget when they visit At Home," said Jennifer Warren, Chief Marketing Officer for At Home. "HGTV is just as dedicated as we are to helping everyone turn their house into a home, complete with their own personal flair. We hope we're able to inspire those looking to redecorate or refresh their homes with our budget-friendly, and stylish, products shown in our High Style, Low Budget campaign."
The High Style, Low Budget campaign will showcase budget-friendly products from At Home and other retailers compared to those that have heftier price tags. As part of At Home's partnership, the brand will receive a digital custom video series and social content, custom content in October and December HGTV Magazine issues. Additionally, in-store signage will help customers see how much they're saving when shopping At Home product compared to that of higher-end stores.
For more information on At Home or to find locations in your area, please visit: http://www.athome.com/.
ABOUT AT HOME:
At Home, the home décor superstore, is focused on providing customers with the broadest assortment of home décor products to suit any style, at any budget, for any reason to redecorate. With a wide assortment of 50,000 items throughout our stores, At Home enables customers to express themselves and create a home that reflects their personality and style, in ways big and small. At Home is headquartered in Plano, Texas. For more information, visit the company on http://www.athome.com or find us on Facebook (AtHomeStores), Instagram (AtHomeStores) or Pinterest (AtHomeStores).
SOURCE At Home
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