As Seen On TV Announces the Top Ten Best-Selling Products of Summer

CLEARWATER, Fla., Aug. 12, 2013 /PRNewswire/ -- As Seen On TV, Inc. (OTCQB: ASTV), a leading multi-platform product marketing company and online shopping destination, today announced the Top 10 Best-Selling Products of Summer on AsSeenOnTV.com. The products were chosen from a broad assortment of items from home and garden, health, and family fun available on AsSeenOnTV.com and emphasize the continued popularity of As Seen On TV branded products.

Many of the summer's hottest As Seen On TV products made the list from the expandable hose that fits in a pocket – the Pocket Hose – to the quick fix for old sagging sofas – Furniture Fix®. "Consumers recognize the As Seen On TV brand as a source for new and innovative products," said Kevin Harrington, Chairman of As Seen On TV, Inc. and original Shark from ABC's hit show Shark Tank. "An entrepreneur myself, I love to see these new and inventive products rise to the top of our online marketplace."

Also on July's As Seen On TV "best sellers" list were:

• Stone Wave,
• Cat's Meow™,
• Chillow®,
• Magic Mesh™,
• Seat Pets™,
• WaxVac®, and
• Air Curler®.

"Such strong sales for these products on AsSeenOnTV.com indicate consumer confidence in the As Seen On TV brand," said Gary Sullivan, Senior Vice President of Merchandising at Lenfest Media Group, the licensor of WaxVac® and Cat's Meow™. "While many industries are struggling in today's economy, the As Seen On TV category continues to show consistent growth."

Side Socket™, the six-pronged outlet that makes jumbled cords into an organized success, rounded out the list as AsSeenOnTV.com's best-selling product in July. "We're delighted to be in the top 10 products on AsSeenOnTV.com this summer," said Scott Boilen, President and CEO of All Star Products Group. "Side Socket™, Cat's Meow™ and Magic Mesh™ have all done well for All Star in DRTV sales this season so it is great to see these products translate powerfully to the AsSeenOnTV.com online customer."

About As Seen On TV
As Seen On TV, Inc. (QTCQB: ASTV) is the leading multichannel distributor of As Seen On TV products and serves up fun for engaged consumers worldwide. Customers can find 1,500 products from As Seen On TV in the areas of Household, Kitchen, Outdoor, Health & Beauty, Fitness, Clothing, Electronics, Toys, Novelty, Pets, DVDs, and Food. Celebrities and industry experts often endorse As Seen On TV products for their inventive nature and utility. For more information, please visit www.AsSeenOnTV.com or follow ASTV online at Facebook.com/OfficialAsSeenOnTV, @AsSeenOnTV on Twitter and Pinterest.com/AsSeenOnTVHQ.

Forward-Looking Statements
In accordance with the Private Securities Litigation Reform Act of 1995, we caution you that, whether or not expressly stated, certain statements made in this news release that reflect management's expectations regarding future events and economic performance are forward-looking in nature and, accordingly, are subject to risks and uncertainties. This information is qualified in its entirety by cautionary statements and risk factor disclosures contained in the Company's Securities and Exchange Commission filings, including the Company's annual report on Form 10-K for the fiscal year ended March 31, 2013. We caution readers that certain important factors may have affected and could in the future affect the Company's actual results and could cause the Company's actual results for subsequent periods to differ materially from those expressed in any forward-looking statement made by or on behalf of the Company.

SOURCE As Seen On TV, Inc.