As Costco Goes Curbside, E-Commerce Opportunities Continue to Expand for Key Products

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Feb 04, 2021, 10:17 ET

CLEVELAND, Feb. 4, 2021 /PRNewswire/ -- Though Costco has maintained throughout the COVID-19 pandemic that space limitations have made offering curbside delivery services at its stores next to impossible, the big-box chain has finally given in, announcing in January the launch of a curbside pickup pilot program at three locations in New Mexico:

Curbside pickup has exploded during the pandemic as a way to make customers, who are shopping online more than ever before, feel comfortable and safe visiting stores and to limit in-store traffic.
According to the Freedonia Group's National Online Consumer Survey (conducted November – December 2020), 35% of respondents noted reported having used grocery store curbside pickup for the first time because of the coronavirus pandemic.
As COVID-19 cases continue to climb in the US and new, more highly transmissible variants of the virus develop, more people are asking if even weekly grocery shopping trips are too risky.
As a result, expanding digital ordering, delivery, and pickup capabilities is expected to remain a key focus of grocery retailers – especially large national chains like Costco and Walmart, but increasingly smaller and midsized local and regional chains as well.

From Packaging to Refrigeration Equipment, Grocery E-Commerce Is Creating Opportunities

Recent research from the Freedonia Group identifies rising use of online grocery services is boosting demand for a range of products, from packaging to commercial refrigeration equipment. For more information and discussion of opportunities, see Freedonia's extensive collection of off-the-shelf research, as well as related reports from our sister publisher, Packaged Facts.

About The Freedonia Group – The Freedonia Group, a division of MarketResearch.com, is a leading international industrial research company publishing more than 100 studies annually. Since 1985 we have provided research to customers ranging in size from global conglomerates to one-person consulting firms. More than 90% of the industrial companies in the Fortune 500 use Freedonia Group research to help with their strategic planning. Each study includes product and market analyses and forecasts, in-depth discussions of important industry trends, and market share information. Studies can be purchased at www.freedoniagroup.com and are also available on www.marketresearch.com and www.profound.com.

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SOURCE The Freedonia Group