Art Van Furniture Invites Chicagoans To Express Themselves By Snapping A "Sofie" (Selfie On A Sofa) For Chance To Win The Sofa Of Their Dreams
Celebrity photographer Nigel Barker to pose with public September 17 at Pioneer Court to celebrate release of retailer's 2014 Fall Style Catalog
WARREN, Mich., Sept. 10, 2014 /PRNewswire/ -- "Sit, snap, share and win!" Art Van Furniture taking it to the streets of Chicago to celebrate the release of its 2014 Fall Style Catalog, inviting the public to strike a pose and take a selfie (or more accurately, a "sofie") on a stylish new Art Van sofa for a chance to win one of their own from the retailer. On Wednesday, September 17, from 11 a.m. to 1 p.m., Pioneer Court (401 N. Michigan Avenue) will be transformed into a cozy outdoor lounge with music, food, and a new Art Van sofa as its centerpiece. Guests can pose for their close up alone, with friends, or with Nigel Barker, the internationally renowned photographer, celebrity host of The Face on the Oxygen Network, and Art Van style maker. The event, with special appearances by US99.5 FM's Lisa Dent and B96 FM's Showbiz Shelly, will also feature music, and the first 1,000 guests will receive gift bags containing the catalog.
The picture-taking participants must tag their Art Van sofie with the hashtags #ArtVan and #SofaSelfie and then post it on their personal Twitter, Facebook and/or Instagram social media sites. Art Van Furniture is also hosting similar events with Nigel Barker in Detroit and Grand Rapids. Individuals who are unable to attend the events can enter the contest by taking a selfie on a sofa at their favorite Art Van Furniture store. The top 55 contestants receiving the most retweets, shares and likes by September 30 will win a new sofa from Art Van Furniture.
"Nigel Barker shared his creative vision and extraordinary talent while shooting both our spring and fall 2014 catalogs, and we wanted to have some fun by putting him in front of instead of behind the camera," said Art Van Elslander, founder and chairman of Art Van Furniture. "Everyone knows that Nigel is the 'king of the selfie,' and now he will also be known as the 'star of the sofie.'"
Art Van Furniture's inspiration-filled 2014 Fall Style Catalog introduces its eclectic new Urban Living Collection and features Hilary Farr, global interior design icon and cohost of Love It or List It on HGTV, on the cover. The spectacular furnishings and home decor accessories combined with the retailer's unlimited custom design choices will motivate city dwellers and suburbanites alike to 'express themselves' at home.
The complimentary, 144 page catalog will be available at all Art Van Furniture locations in Michigan, Illinois, Indiana and Ohio while supplies last beginning September 12. The catalog, as well as the sofie contest rules, will also appear online at artvan.com.
About Art Van Furniture
Art Van Furniture is the Midwest's largest furniture retailer and America's largest independent furniture retailer. The company operates 37 stores throughout Michigan, six stores in Chicagoland, one store in Toledo, Ohio, one store in Fort Wayne, a full service e-commerce website, plus 38 freestanding Art Van PureSleep bedding stores in Michigan and Ohio. Founded in 1959, the company is family-owned and headquartered in Warren, Michigan. Visit artvan.com for more information.
SOURCE Art Van Furniture
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