Architectural Record Announces 2011 Excellence in Advertising Awards
NEW YORK, May 17, 2011 /PRNewswire/ -- Architectural Record, McGraw-Hill Construction's prestigious publication, has presented its 15th Annual Excellence in Advertising Awards to 30 companies and agencies. The awards breakfast hosted over 250 architects, manufacturers, editors, marketers and industry leaders in New Orleans on Friday during the AIA 2011 National Convention and Design Exposition.
"Sometimes it's easy to forget that we are the people building the schools that educate our kids, the hospitals that care for our communities, and one of the reasons that New Orleans continues to be a thriving city with some of the most beautiful architecture in the world," said Keith Fox, president, McGraw-Hill Construction, addressing a room full of honorees. "Congratulations to all of you -- the best of the best."
More than 150 advertisements that ran in the first quarter of 2011 in Architectural Record in print and online and in the January/February issue of GreenSource were considered for the awards. Winners were judged for content and graphic presentation by a jury of 14 esteemed architects from across the country, representing the breadth of the profession.
"Effective advertising is essential to your success as marketers, and well-designed ads are essential to our readers," said Laura Viscusi, publisher of Architectural Record. "Today's 30 winners stand out and have been heard by architects. The best advertising doesn't just reach its audience, it resonates with it."
Best in Class - Spreads:
- Oldcastle Building Envelope
Best in Class - Single Pages:
- American Architectural Foundation
- BEGA-US
- Dyson, Inc.
- GREENGUARD Environmental Institute
- Kawneer Company, Inc.
Winner - Integrated Campaign:
- Mitsubishi Plastics Composites America, Inc.
- L. & J.G. Stickley, Inc.
Winner - Spreads:
- Hunter Douglas
Winner - Single Pages:
- CertainTeed Gypsum
- Mechoshade Systems
- Nora Systems, Inc.
- Prudential Lighting
- Soil Retention Products, Inc.
Winner - Print Campaign:
- Construction Specialties, Inc.
Winner - Online Campaign:
- Construction Specialties, Inc.
- Mitsubishi Plastics Composites America, Inc.
Honorable Mention - Spreads:
- Armstrong Ceiling Systems
- Nedlaw Living Wall
Honorable Mention - Single Pages:
- Holcim Foundation for Sustainable Construction
- Pella Commercial
- Pilkington Fire Protection Glass
- Price Industries
- Rocky Mountain Hardware
- Simpson Strong Tie
Honorable Mention - Print Campaign:
- Technical Glass Products
Honorable Mention - Online Campaign:
- WISP Window and Door Systems
User Engagement – Continuing Education:
- Umicore Building Products USA Inc.
- Bonded Logic Inc.
- Electrolux
User Engagement - Online:
- Hewlett-Packard
- Nora Systems, Inc.
- Western Red Cedar Lumber Association
For more information or photos of the awards, advertisements, or winners, visit ArchRecord.com.
About McGraw-Hill Construction:
McGraw-Hill Construction connects people, projects and products across the construction industry. For more than a century, it has remained North America's leading provider of project and product information, plans and specifications, and industry news, trends and forecasts. McGraw-Hill Construction serves more than one million customers in the global construction industry through Dodge, Sweets, Architectural Record, Engineering News-Record, GreenSource, and SNAP. To learn more, visit www.construction.com or follow @mhconstruction on Twitter.
About The McGraw-Hill Companies:
Founded in 1888, The McGraw-Hill Companies is a leading global financial information and education company that helps professionals and students succeed in the Knowledge Economy. Leading brands include Standard & Poor's, McGraw-Hill Education, Platts energy information services and J.D. Power and Associates. The Corporation has approximately 21,000 employees with more than 280 offices in 40 countries. Sales in 2010 were $6.2 billion. Additional information is available at http://www.mcgraw-hill.com.
SOURCE McGraw-Hill Construction
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