Appy Pie launches Loyalty Program API to boost repeat purchases for small businesses

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Nov 18, 2014, 09:00 ET

NEW YORK, Nov. 18, 2014 Cloud-based mobile app builder Appy Pie launches Loyalty Program API with an objective to help small business owners capitalize on the value of repeat customers by rewarding them on each purchase. The in-app customer loyalty card is now available for all categories of Appy Pie and is the new shiny weapon that will enable merchants to build reward programs with loyalty cards for customers to use on their mobile device.

Photo - http://photos.prnewswire.com/prnh/20141117/159119

In this program, customers will have the loyalty card on their smartphone, so they don't have to carry the card separately. To redeem the offer, the customer will simply redeem the offer by getting his Coupon validated by a Unique Code, available only to the app owner or the merchant.

This video will demonstrate how merchants will be able to add a full blown Loyalty Program in their app https://www.youtube.com/watch?v=-yeXPfO0Szc.

"The concept of building customer loyalty programs isn't new to businesses, but what is new is the art of integrating loyalty programs within a mobile app. The combination of these two factors make a loyalty program a perfect marketing and brand-building tool for a brick-and-mortar business, which allows them to keep track of customer spending behavior and tailor their offers accordingly," said Abhinav Girdhar, Founder Appy Pie.

About Appy Pie:

Appy Pie is Trademark of Appy Pie Inc. Appy Pie is the world's #1 Cloud-based mobile apps builder software that allows everyone to create free mobile apps. Appy Pie is a mobile application development software that allows anyone with no technical knowledge to create advanced applications for mobiles and smartphones. There is nothing to download or install, no programming required – just drag and drop.

To learn more about the services offered by the company, just log on to http://www.appypie.com/.

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SOURCE Appy Pie