Answer Financial® Inc. Launches the Instasurance App for Facebook

ENCINO, Calif., Aug. 12, 2013 /PRNewswire/ -- Answer Financial Inc. (www.answerfinancial.com), a leading national auto and home insurance agency group, today announced the launch of Instasurance, a Facebook app that integrates the insurance shopping experience with the world's largest social network.

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Instasurance provides an easy and instant way to have a licensed insurance agent contact you directly from Facebook, with the ability to choose when you prefer to be contacted. Once preferences are set, a call is scheduled with an Answer insurance agent. Answer agents work with over 20 insurance brands to provide each customer with competitive personalized quotes and expert guidance.

"We're always looking for creative ways to engage customers," says Dan Bryce, SVP of eBusiness at Answer Financial. "What we hope to accomplish with Instasurance is to empower people to handle their insurance needs when, where and how they choose, and through their favorite medium, whether that is directly from our website, over the phone, or using other technologies. Facebook provides a platform to extend that reach."

Instasurance can be accessed at www.Instasurance.com or directly from Facebook at apps.facebook.com/instasurance/. The app may be used from mobile devices, enabling insurance shoppers to schedule a call from virtually anywhere at any time. Insurance quotes are also available online at www.answerfinancial.com, or directly from its call centers at 1-800-761-6111.

About Answer Financial^® Inc.
Answer Financial, through its agencies Insurance Answer Center and Right Answer Insurance, is one of the largest independent personal lines agency operations in the nation, providing auto and home insurance policies directly to consumers and through a broad network of marketing partners. Answer Financial serves the growing segment of self-directed consumers searching for the best way to save money on insurance by providing one easy place to Shop, Compare, and Buy Insurance. By leveraging technology and partnerships with top-rated insurers including sister company, Esurance, Answer Financial can provide real-time comparison rates for virtually every consumer. Customers can purchase online or over the phone with the guidance of an insurance expert. www.answerfinancial.com

Contact:
Adrienne Lutovsky
Marketing Communications
[email protected]
818-644-4235

SOURCE Answer Financial Inc.