Ansira Earns Three Adobe Specializations, a Unique Distinction in the MarTech Industry

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Mar 21, 2019, 16:02 ET

ST. LOUIS, March 21, 2019 /PRNewswire/ -- Ansira Partners, Inc. ("Ansira") today announced that the company has earned three product Specializations as part of the Adobe Solution Partner Program, highlighting our work with Adobe Experience Cloud, including Adobe Analytics, Adobe Experience Manager and Adobe Campaign. Adobe awards Specialization badges to Solution Partners who have certified technical proficiency and validated customer success in specialized solution areas. This development follows Ansira's recent promotion, in December 2018, to Business-level partner in the Adobe Solution Partner Program, and distinguishes the company's knowledge and expertise in a competitive market.

A leading marketing technology and services firm, Ansira leverages best-in-class technologies, such as Adobe, to help brands orchestrate, personalize and contextualize customer engagements to drive superior business results. Ansira's team of experienced marketing practitioners design, implement and manage these customer relationship solutions for clients that span verticals from technology to retail to quick-serve restaurants.

"Receiving these accolades from Adobe proves to the industry that we're serious about mastering our craft and growing our practice," said Kelly Jo Sands, chief CRM and MarTech officer at Ansira. "Our team is comprised of some of the best and brightest strategists, technologists and channel experts, and we are proud of how they have come together to achieve these three Adobe Specializations."

The following Specializations were awarded to Ansira:

1. Adobe Analytics Specialized Partner – has demonstrated expertise at helping their customers utilize Adobe Analytics to create value from data by connecting and contextualizing customer experiences, analyzing customer engagement and surfacing impactful business insights.

2. Adobe Experience Manager – Sites Specialized Partner – has demonstrated the skill and knowledge to deliver solutions that provide e-commerce and mobile capabilities, create and manage forms, manage digital assets and create robust online experiences using Adobe Experience Manager, Adobe's experience delivery offering to deliver cloud-based marketing solutions.

3. Adobe Campaign Specialized Partner – Ansira has demonstrated expertise by simplifying their customers' marketing campaign management, automating their marketing campaigns and delivering engaging email content using Adobe Campaign, Adobe's email and cross-channel orchestration solution.

"While it's definitely an achievement to recognize and celebrate," says Sands, "we're not slowing our momentum. We are already pursuing our next goal and elevating our partnership to further differentiate ourselves in the marketplace and deliver exceptional solutions for our clients."

Ansira is backed by Advent International, one of the largest and most experienced global private equity investors, with deep expertise in the business and financial services sector.

ABOUT ANSIRA
Headquartered in St. Louis, Ansira is a marketing technology and services firm that helps brands orchestrate, personalize and contextualize customer engagements to drive business results. Ansira's experienced marketing practitioners design, implement and manage a unique combination of industry-recognized solutions in customer-relationship management (CRM) and loyalty, through-channel marketing automation (TCMA), and national and local media designed specifically for the brand-to-local ecosystem. With more than 850 employees globally, Ansira supports more than 150 brands in varied verticals, including automotive, business services, consumer packaged goods (CPG), hospitality, restaurants, retail, and technology. In 2019, Ansira commemorates its 100-year anniversary as an innovative and evolutionary marketing and services firm. For more information, visit: ansira.com.

ABOUT ADOBE EXPERIENCE CLOUD
Adobe is reimagining Customer Experience Management (CXM) with Adobe Experience Cloud, the industry's only end-to-end solution for experience creation, marketing, advertising, analytics and commerce. Unlike legacy enterprise platforms with static, siloed customer profiles, Adobe Experience Cloud helps companies deliver consistent, continuous and compelling experiences across customer touch points and channels — all while accelerating business growth. Industry analysts have named Adobe a leader in over 20 major reports focused on experience — more than any other technology company.

Media Contact: Megan Duran
[email protected]
972.663.1380

SOURCE Ansira