Andrew Binstock Named Executive Editor of Dr. Dobb's

SAN FRANCISCO, Jan. 19, 2011 /PRNewswire/ -- Dr. Dobb's, focused on the tools, technologies and people transforming the software development market, has announced Andrew Binstock as its new Executive Editor. Launched in 1976, Dr. Dobb's is one the most respected and trusted brands for developers.

Binstock takes the day-to-day operational helm of Dr. Dobb's as the role of application and software development reaches new importance in today's market, as digital strategies sit at the core of today's organizations, and as mobile development explodes.

"We're thrilled to have someone with Andrew's deep experience and many talents join the helm of one of our most respected brands," says Rob Preston, vice president and editor in chief of InformationWeek. "We've seen continued business and traffic growth for Dr. Dobbs, along with a more fervent interest from developers."

Binstock will lead Dr. Dobb's editorial mission across all of the property's products. Through digital media, virtual events, online and print products, Dr. Dobb's provides developers a vision of what "can be done," balanced with practical, real-world technical insight into the architectures, platforms and languages that define the market.  Dr. Dobb's is part of UBM TechWeb's InformationWeek Business Technology Network.  

After several years as a software developer, Binstock covered application and software development, for multiple publications, while serving as a judge for Dr. Dobb's Jolt Awards for more than 15 years.  Most recently, Binstock was a columnist for SDTimes and a senior contributing editor at InfoWorld, where he analyzed market trends and performed reviews of enterprise development products.  Earlier, he headed technology forecasts at PricewaterhouseCoopers.

For more information, visit www.drdobbs.com, or for technology marketing solutions and best practices, go to www.createyournextcustomer.com.

About Dr. Dobb's (http://www.drdobbs.com/)

Dr. Dobb's is the most respected development-focused brand helping software development professionals make the right decisions for their businesses.  Dr. Dobb's enables developers to think of new and dynamic ways to create business-focused solutions while balancing "what can be developed" with practical, real-world analysis on how architectures, platforms, and languages  work together optimally. Dr. Dobb's gives developers the breadth and depth of content they need to make smart decisions, by focusing on the tools, technologies, people, products and services that are transforming the software development marketplace.

About InformationWeek Business Technology Network (http://www.informationweek.com/)

The InformationWeek Business Technology Network provides IT executives with unique analysis and tools that parallel their work flow—from defining and framing objectives through to the evaluation and recommendation of solutions. Anchored by InformationWeek, the multimedia powerhouse that looks across the enterprise, the network scales across the most critical technology categories with online properties such as DarkReading.com (security), NetworkComputing.com (networking and communications) and PlugintotheCloud.com (cloud computing). The network also provides focused content for key IT targets, such as CIOs, developers, and SMBs via InformationWeek Global CIO, Dr. Dobb's and InformationWeek SMB, as well as vital vertical industries with InformationWeek Financial Services, Government and Healthcare resources. Content is at the nucleus of our information distribution strategy—IT professionals turn to our experts and communities to stay informed, get advice and research technologies to make strategic business decisions.

About UBM TechWeb (http://www.techweb.com/aboutus)

UBM TechWeb, the global leader in technology media and professional information, enables people and organizations to harness the transformative power of technology. Through its three core businesses – media solutions, marketing services and paid content – UBM TechWeb produces the most respected and consumed brands and media applications in the technology market. More than 14.5 million business and technology professionals (CIOs and IT managers, Web & Digital professionals, Software Developers, Government decision makers, and Telecom providers) actively engage in UBM TechWeb's communities and information resources monthly. UBM TechWeb brands include: global face-to-face events such as Interop, Web 2.0, Black Hat and Enterprise Connect; award-winning online resources such as InformationWeek, Light Reading, and Network Computing; and market-leading magazines InformationWeek, Wall Street & Technology, and Advanced Trading. UBM TechWeb is a UBM company, a global provider of news distribution and specialist information services with a market capitalization of more than $2.5 billion.

SOURCE UBM TechWeb

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