America's Test Kitchen Debuts New Kitchen Space with donation from Sub-Zero and Wolf appliances
Best-in-class appliances provided for new, expanded test-kitchen space
MADISON, Wis., Oct. 26, 2017 /PRNewswire/ -- Two culinary powerhouses have joined forces to help Americans reclaim their kitchens and cook with confidence. America's Test Kitchen test cooks will now be able to store ingredients in and test every recipe with Sub-Zero and Wolf appliances, the industry leaders in premium refrigeration, wine preservation and cooking equipment.
Millions of viewers tune into their local public television station weekly to watch the America's Test Kitchen cast members test, review and recreate delicious recipes that can be replicated at home. With Sub-Zero and Wolf's 70-plus years of experience building quality appliances engineered and tested to last 20 years, the partnership is a natural fit.
"America's Test Kitchen and Sub-Zero and Wolf empower home cooks to feel confident in the kitchen. The two companies share the same philosophy and make the perfect pairing: tried and true recipes from America's Test Kitchen, and appliances that ensure delicious results every time," said Jack Palazzolo, vice president of marketing for Sub-Zero and Wolf. "We understand the importance of a trusted, expertly engineered appliance in the kitchen, and we look forward to being the gateway to America's best tested recipes."
The new test kitchen, located in Boston, Massachussetts, features nearly 150 Sub-Zero refrigeration and Wolf cooking appliances in the newly renovated and expanded 15,000-square foot space. In addition to serving as the site of filming for the highly acclaimed PBS TV shows, America's Test Kitchen and Cook's Country, the kitchen is used for the America's Test Kitchen Online Cooking School and for the creation of Cook's Illustrated magazine, Cook's Country Magazine and best-selling cookbooks. More than 100 test cooks, editors, food scientists, tasters and cookware specialists use this working kitchen space to develop foolproof recipes for readers and viewers.
"We are extremely grateful to have Sub-Zero and Wolf appliances incorporated into our America's Test Kitchen studios and test kitchen," said Jack Bishop, chief creative officer of America's Test Kitchen. "This support will enable us to continue to do what we do best; help homecooks cook with confidence by creating the best recipes in America."
This partnership provides Sub-Zero and Wolf owners the ability to precisely replicate the recipes created by America's Test Kitchen with precision, and the understanding of how test kitchen chefs are using the equipment will ensure the company continues building best-in-class appliances and keeps its finger on the pulse of how Americans are cooking at home.
A third-generation, family-owned company, Sub-Zero builds appliances in the United States using premium-grade materials. Developed with and for the design community, Sub-Zero products offer limitless design possibilities backed by more than 70 years of appliance expertise. For further information, please visit subzero-wolf.com.
About Sub-Zero and Wolf
Sub-Zero Group, Inc., headquartered in Madison, Wisconsin, manufactures the global premium appliance brands Sub-Zero and Wolf. Founded in 1945, Sub-Zero, Inc. is the leading manufacturer of American-made luxury refrigeration, freezer and wine storage products. Specializing in food preservation, Sub-Zero pioneered the concept of dual refrigeration and prides itself on being the first company to store frozen foods at ultralow, "sub-zero" temperatures. In 2000, the Wolf brand was created as the premier maker of residential cooking appliances with the acquisition of brand rights from Wolf Range Company. Wolf therefore joined Sub-Zero,establishing the brands as corporate companions and kitchen soul mates. In its third generation of family ownership, the privately held company also operates manufacturing facilities in Fitchburg, Wisconsin, and Goodyear, Arizona. Both brands are continually recognized for the highest achievements in refrigeration and cooking innovation and customer satisfaction. For more information about Sub-Zero and Wolf, visit subzero-wolf.com or follow us on Facebook at facebook.com/subzerowolf, on Twitter @subzerowolf, or on Instagram @subzeroandwolf. For Sub-Zero and Wolf Customer Care, call 800-222-7820.
SOURCE Sub-Zero and Wolf
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