American Greetings Brings Valentines to Life with Zonk!™

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Feb 10, 2012, 12:34 ET

CLEVELAND, Feb. 10, 2012 /PRNewswire/ -- On Valentine's Day, consumers look to the greeting card aisle to help find the right words to express the love they feel. They want to make the recipient smile, knowing that they've selected the perfect message that celebrates their relationship and creates a lasting impression. To meet this need, American Greetings Corporation (NYSE: AM) has announced Zonk!™ for Valentine's Day, an exciting new card collection that takes cards with sound and lights to a new level.

The Zonk! collection brings Valentine's Day wishes to life through the use of synchronized lights and music to create a delightful display. Each card tells a story with a combination of beautiful illustrations, warm glowing lights and heartfelt music that consumers love. Designs include cheerful love bugs, playful bunnies and a romantic city skyline, ensuring that there's just the right selection for any relationship.

"We know that our consumers really enjoy surprising their loved ones with something that they've never seen before and this collection truly delivers," said Carol Miller, executive director of new product concepts at American Greetings. "Zonk! perfectly captures just how beautiful love can be and makes a heartfelt gesture that's perfectly suited for Valentine's Day."

As the industry leader in innovative new greeting card formats, American Greetings has introduced more fresh and exciting ways to celebrate birthdays and other big occasions than any other greeting card manufacturer over the past year. Incorporating fresh twists on paper technology with carefully written copy and festive artwork, the combined effect is the perfect selection of greeting cards that are sure to surprise and delight any recipient.

Consumers can find Zonk! cards for Valentine's Day in addition to a selection of other great new innovations from American Greetings at participating drug chains, grocery stores and mass retailers nationwide, as well as in American Greetings and Carlton Cards retail stores. For more information on American Greetings, please visit www.corporate.americangreetings.com. You can also follow us on Twitter at www.twitter.com/amgreetings and on Facebook at www.facebook.com/AmericanGreetings.

About American Greetings Corporation

For more than 100 years, American Greetings Corporation (NYSE: AM) has been a creator and manufacturer of innovative social expression products that assist consumers in enhancing their relationships to create happiness, laughter and love. The Company's major greeting card lines are American Greetings, Carlton Cards, Gibson, Recycled Paper Greetings and Papyrus, and other paper product offerings include DesignWare party goods and American Greetings and Plus Mark gift-wrap and boxed cards. American Greetings also has one of the largest collections of greetings on the Web, including greeting cards available at Cardstore.com and electronic greeting cards available at AmericanGreetings.com. In addition to its product lines, American Greetings also creates and licenses popular character brands through the American Greetings Properties group. Headquartered in Cleveland, Ohio, American Greetings generates annual revenue of approximately $1.6 billion, and its products can be found in retail outlets worldwide. For more information on the Company, visit http://corporate.americangreetings.com.

SOURCE American Greetings Corporation