American Apparel Brings Pop-Up Warehouse Sale to New York City

LOS ANGELES and NEW YORK, Dec. 13, 2011 /PRNewswire/ -- American Apparel, Inc. (NYSE Amex: APP), a vertically integrated manufacturer, distributor, and retailer of branded fashion basic apparel is announcing the opening of a pop-up warehouse sale in New York City. The nearly 24,000 foot store, located at 766 Avenue of the Americas (Sixth Avenue) between West 25th and West 26th Streets, will feature more than 160,000 garments at up to 90% off for 11 full days (Dec 16th-27th).

(Photo: http://photos.prnewswire.com/prnh/20111213/LA21657)

"This is the first time we've ever put a show this big on the road--almost 20 of our trucks are driving cross-country right now to stock and set up for this sale. We wanted to bring something special to New York City for the holidays and recreate the kind of scale and spectacle that we usually can only do at our actual factory in downtown Los Angeles," Marsha Brady, a creative director for American Apparel said.

More than 50,000 people have attended American Apparel warehouse sales in recent months in Los Angeles, London, Berlin, Montreal, and Miami. The New York City sale is set to be American Apparel's biggest yet, with nearly 10,000 RSVP'd guests.

The broad assortment not only promises a spectrum of the brand's massive selection of T-shirts, leggings, sweatshirts, and underwear, but also thousands of newer pieces such as chiffon button-ups, winter jackets, disco pants, and small accessories and beauty items such as American Apparel Nail Polish. There will be many surprises, unusual product runs, and sizes available. The sale will also be stocked with vintage items, discontinued favorites, overstock, slight damages, circle scarves, and a trove of hosiery. Inventory will be replenished all day, every day during the sale and customers are encourage to return to the sale as many times as they want for more selection. Cash, credit, and debit are accepted, and admission is free.

Event Address
766 Avenue of the Americas (6th Ave)
between W. 25th and 26th
New York, NY 10010

Friday, December 16: 9am to 9pm
Saturday, December 17: 9am to 9pm
Sunday, December 18: 9am to 9pm
Monday, December 19: 9am to 9pm
Tuesday, December 20: 9am to 9pm
Wednesday, December 21: 9am to 9pm
Thursday, December 22: 9am to 9pm
Friday, December 23: 9am to 9pm
Saturday, December 24: 9am to 6pm
Sunday, December 25: CLOSED
Monday, December 26: 9am to 9pm
Tuesday, December 27: 9am to 9pm

Attendees are encouraged to RSVP on Facebook here: http://www.facebook.com/events/167448383351516/

About American Apparel

American Apparel is a vertically integrated manufacturer, distributor, and retailer of branded fashion basic apparel based in downtown Los Angeles, California. As of November 30, 2011, American Apparel had approximately 11,000 employees and operated 249 retail stores in 20 countries, including the United States,Canada, Mexico, Brazil, United Kingdom, Ireland, Austria, Belgium, France, Germany, Italy, Netherlands, Spain, Sweden, Switzerland, Israel, Australia, Japan, South Korea, and China. American Apparel also operates a leading wholesale business that supplies high quality T-shirts and other casual wear to distributors and screen printers. In addition to its retail stores and wholesale operations, American Apparel operates an online retail e-commerce website at http://www.americanapparel.net.

SOURCE American Apparel, Inc.