Allstar Products Group Expands Gardening Division; Unveils New Topsy Turvy(R) Line at National Hardware Show
HAWTHORNE, N.Y., May 4 /PRNewswire/ -- Allstar Products Group (www.allstarmg.com), a leading direct response and consumer products company, reveals its new line of Topsy Turvy® gardening products at the National Hardware Show in Las Vegas (May 4-6, 2010). Known for its cutting edge approach to gardening, the Topsy Turvy® brand now offers a variety of new planters and accessories to aid consumers throughout the growing process.
As more Americans turn to gardening for homegrown fruits and vegetables, retailers are taking notice. According to The Lawn & Garden Performance Group, lawn and garden products are now representing as much as 27 percent of retailers' selling space and generating comparable profits. More specifically, sales of seeds are on the rise, with seed producers reporting sales increases of up to 46 percent. Topsy Turvy® Planters allow more Americans to participate in home gardening, even those who have limited yard space, time or horticultural experience.
The original Topsy Turvy® Tomato Planter has made it easy for millions to enjoy fresh, homegrown tomatoes with its innovative upside down growing technology. Building on this success, Topsy Turvy® is now introducing four new varieties to satisfy any gardener's green thumb, including:
- Topsy Turvy Tomato & Herb Planter is a deluxe planter for gardeners who want more versatility and growing capacity. Gardeners can grow their favorite herbs right alongside vine ripe tomatoes - up to 30 pounds! (MSRP: $12.99)
- Topsy Turvy Tomato Tree grows three tomato plants side-by-side for maximum crop yield. Also, the Tomato Tree comes complete with a convenient deck and patio stand. (MSRP: $49.99)
- Topsy Turvy Hot Pepper Planter is for home growers who enjoy a little spice. This planter contains seven ports for growing up to 200 delicious, fiery peppers! (MSRP: $9.99)
- Topsy Turvy Strawberry Planter allows people to plant sweet and scrumptious strawberries almost anywhere! The 18 side ports allow for an abundant strawberry crop of up to 15 quarts. (MSRP: $12.99)
In addition to a variety of innovative planters, the Topsy Turvy® brand is expanding to offer practical gardening tools, further facilitating the growing process for consumers. New Topsy Turvy® tools include:
- Topsy Turvy Patio Pole brings the garden to the patio, deck or terrace. This decorative pole provides a no-fuss way to hang up to two Topsy Turvy® Planters at once. (MSRP: $29.99)
- Topsy Turvy Cloudburst Watering & Feeding Cane offers a simple way to feed and water hanging planters, without reaching or straining. Simply hook the lightweight cane on the Topsy Turvy® Planter to ensure plants receive the water and nutrients necessary to thrive. (MSRP: $9.99)
- Topsy Turvy Super Growth Formula is designed to quickly release essential nutrients that help promote faster root development and slowly release nitrogen for continued feeding. (MSRP: $5.99)
- Topsy Turvy Hummingbird Hangout Planter naturally attracts beautiful hummingbirds to any yard. Simply place the recommended flowers into the planter, add potting soil, water and enjoy gorgeous flowers and captivating hummingbirds all season long.
(MSRP: $12.99)
The secret to Allstar Products Group's Topsy Turvy® brand success is the patented Grow Bag technology, that allows the planter to act as a greenhouse, so the soil stays warm after sundown, stimulating and enhancing root growth. Because the Topsy Turvy® Planter is upside down, water and nutrients pour directly from the root to the fruit or vegetable, making the growing process more efficient than standard in-ground gardens.
"We're excited to extend our exclusive technology to more Topsy Turvy® Planter offerings, answering the consumer demand to be able to grow a variety of fruits and vegetables 'out of the ground,'" said Bill Felknor, Inventor of the Topsy Turvy® Upside Down Planter. "Over 15 million U.S. households are expected to increase their edible gardening activity in 2010 and Topsy Turvy® makes it easy for those without the time or yard space necessary for standard in-ground gardens."
"Home gardening is back in a big way this year, and we're proud to provide consumers with a variety of products to participate in this time-honored activity," said Bob Gaines, Director of Marketing at Allstar Products Group. "With its cutting edge technology, Topsy Turvy® allows consumers to enjoy fresh, homegrown fruits and vegetables, promoting healthier living."
In addition to gardening, Allstar Products Group also offers practical brands for the home including the Snuggie™ Blanket, Perfect Brownie™ Pan Set, Big Top Cupcake™ Bakeware, WOW™ Storage Containers and Mister Steamy™ Dryer Balls. The Company's wide variety of home and hardware offerings reaches a range of consumers, addressing everyday needs in the garden, kitchen and home.
For media appointments, Allstar Products Group will be exhibiting at the National Hardware Show in North Hall, Booth #12229. For more information on the products listed, please visit www.TopsyGardening.com.
About Allstar Products Group
Allstar Marketing Group LLC, dba Allstar Products Group, is the leading direct response and consumer products company making quality products available to U.S. and international consumers through direct response television as well as internet, direct mail and retail channels. Allstar has a diverse product portfolio including popular consumer brands such as Snuggie™ Blanket with Sleeves, Topsy Turvy® Planters, Perfect Brownie™ Pan Set, Aqua Globes™ Watering Bulbs, Bumpits™ Hair Inserts and Bendaroos® Building Sticks.
For more information, visit www.allstarmg.com.
SOURCE Allstar Products Group
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