CHICAGO, Nov. 18, 2015 /PRNewswire/ -- Allied Van Lines is excited to be honored with the 2016 Women's Choice Award® for America's Most Recommended™ Moving Company. This award designation is based on a national survey of thousands of women across America who were asked to select from a list of nationally recognized moving brands the moving company they would most highly recommend to family and friends.
"The Women's Choice Award's mission is to identify which brands are most recommended by women," said Delia Passi, CEO and Founder. "By carrying the Women's Choice Award seal, brands like Allied Van Lines signify their commitment to empower women to make smart buying choices."
"We are excited to be a two-time winner of this award because it shows the true dedication that each of our Allied agents has in providing a positive move experience during an important moment in a person's life," said Lesli Bertoli, vice president and general manager of Allied Van Lines. "Each move is unique and our agents treat it that way with a customized move plan based on the customer's wants and needs. So to be picked as Most Recommended™ again is especially gratifying because it's real consumers recognizing the value Allied provides and recommending us to others on the move."
Female consumers represent a driving economic powerhouse, controlling 65%, or approximately $20 trillion annually, in global spending and more than 80% of US spending, according to the Harvard Business Review and the Continuum's Women and Children Research Group. Coupling that with a recent Nielsen report on global trust in advertising, which stated that 92% of consumers trust recommendations from people they know over any other form of advertising, reveals the significance of being an America's Most Recommended brand by women.
Passi commented on how the Women's Choice Award serves as a competitive differentiator in today's cluttered marketplace by explaining, "When a woman is willing to recommend a brand or service to others, it means that business has earned her loyalty. Those are the businesses we wish to recognize for their efforts and commitment to the number one consumer – women."
"We know recommendations carry great weight in our industry and women are the driving force behind that," said Bertoli. "Thank you to women across America for trusting us to provide a high quality, dependable move experience."
"We are pleased to salute Allied Van Lines for their focus on excellence, a commitment that is recognized by women consumers nationwide," said Passi.
ABOUT ALLIED VAN LINES
Established in 1928, Allied Van Lines, with more than 400 agent locations in North America, is an experienced leader in household goods moving and specialized transportation services. Allied is one of the world's largest moving companies and an established global brand of SIRVA, Inc., a leader in providing relocation services to corporations, consumers and governments around the world. Allied is recognized as America's Most Recommended Moving Company for 2016 by Women's Choice Awards and 2015 International Moving Company of the Year by the Forum for Expatriate Management. For more information about Allied Van Lines, visit allied.com. Allied Van Lines, Inc., U.S. DOT No. 076235.
ABOUT THE WOMEN'S CHOICE AWARD®
The Women's Choice Award sets the standard for helping women to make smarter purchasing choices. The company and its awards identify the brands, products and services that are most recommended and trusted by women. Additionally, they recognize those that deliver a recommendation-worthy customer experience. Awards are based on surveys of thousands of women, as well as research conducted in partnership with the Wharton School of the University of Pennsylvania. As the leading advocate for female consumers, WomenCertified Inc., home of the Women's Choice Award, created the first national award based on the ratings and preferences of women. Women can visit the official website at www.WomensChoiceAward.com to learn more.
MEDIA CONTACT: |
Madelyn Martinez | WomenCertified Inc. |
Violette Sieczka |
Administrative Marketing Manager |
Marketing Manager, Allied Van Lines |
|
T: (954) 922-0846 |
T: (630) 570-3016 |
|
Logo - http://photos.prnewswire.com/prnh/20151117/288570LOGO
SOURCE Allied Van Lines
Share this article