Alliance Data to Participate at Upcoming Investor Conferences

DALLAS, Feb. 27, 2012 /PRNewswire/ -- Alliance Data Systems Corporation (NYSE: ADS), a leading provider of loyalty and marketing solutions derived from transaction-rich data, today announced that Ed Heffernan, president and chief executive officer will present at the following conferences:

• Raymond James 33rd Annual Institutional Investors Conference at the JW Marriott in Orlando, Florida on Monday, March 5 at 9:50 a.m. ET
• Credit Suisse 14th Annual Global Services Conference at the Phoenician in Scottsdale, Arizona on Tuesday, March 13 at 12:30 p.m. MST

The company's presentations will be webcast and can be accessed through the Company's website at www.AllianceData.com. A replay of the webcasts will be available for 30 days following the presentations.

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About Alliance Data

Alliance Data® (NYSE:ADS) and its combined businesses is North America's largest and most comprehensive provider of transaction-based, data-driven marketing and loyalty solutions serving large, consumer-based industries. The Company creates and deploys customized solutions, enhancing the critical customer marketing experience; the result is measurably changing consumer behavior while driving business growth and profitability for some of today's most recognizable brands. Alliance Data helps its clients create and increase customer loyalty through solutions that engage millions of customers each day across multiple touch points using traditional, digital, mobile and other emerging technologies. Headquartered in Dallas, Alliance Data employs approximately 8,500 associates at more than 50 locations worldwide.

Alliance Data is a leading provider of marketing-driven credit solutions, and is the parent company of Epsilon®, a leading provider of multi-channel, data-driven technologies and marketing services, and LoyaltyOne®, which owns and operates the AIR MILES® Reward Program, Canada's premier coalition loyalty program. For more information about the company, visit our web site, www.AllianceData.com, or you can follow us on Twitter at www.Twitter.com/AllianceData.

SOURCE Alliance Data Systems Corporation

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