ALL IN Energy Appoints David Powley as President and CEO

HENDERSON, NV, Aug. 24 /PRNewswire-FirstCall/ - Kore Nutrition Incorporated ("Kore" or the "Company") (OTCBB: KORE) and the Company's wholly owned subsidiary, Go All In, Inc. ("ALL IN"), are pleased to announce the appointment of veteran beverage executive, Mr. David Powley, as President and CEO of ALL IN.

Mr. Powley's career consists of more than 25 years of senior executive level experience in the beverage industry.

Jeffrey Todd, CEO of Kore, states, "The appointment of David Powley is an important step for ALL IN as the company endeavors to become a global brand. Having someone of David's talent, corporate relationships and experience in the beverage market, will contribute significantly to increasing ALL IN's global exposure, revenue, profits, and opportunities as the Company executes on its growth strategy."

Mr. Powley's track record in the beverage industry includes a four-year term as Western Vice President of San Pellegrino S.p.A., where he was tasked with establishing the brand's presence in North America and the Pacific Rim. Over those four years, San Pellegrino S.p.A. captured a 72% market share in on-premise bottled water sales in the U.S., with sales growing to over $36 million annually.

Prior to his time at San Pellegrino S.p.A., Mr. Powley served as Executive Vice President of Shasco Inc., the largest subsidiary of National Beverage Corporation, where he managed four large-scale manufacturing facilities and more than 200 employees. Shasco Inc. achieved over $100 million in annual sales during Mr. Powley's tenure.

In 2000, Mr. Powley developed and marketed Kid Fuel, a vitamin B6, B12, and Calcium enriched water targeted at young people, the first of its kind on the market, and eventually sold the brand to Clear Beverage Corp. of Las Vegas, Nevada.

Most recently, during his time as Executive Vice President of Nirvana Spring Water Co., Mr. Powley secured several private label bottling contracts, including one with North America's largest private label supplier. Mr. Powley successfully guided Nirvana Spring Water Co. from near collapse in 2002 to earning $19 million in annual revenue by the end of 2005.

In addition, Mr. Powley has consulted for Sapporo Breweries, Sapporo Japan, in the design, development, manufacturing and marketing of their first non-alcoholic beverage, Apani Sport Water, which quickly rose to be the best selling sport beverage in the Japanese market.

Jeffrey Todd will continue to play an important role at ALL IN as Chairman of its board of directors and continues to serve as CEO of Kore.

On Behalf of the Board of Directors

"Jeffrey Todd"

About Kore Nutrition and ALL IN

Kore, through its wholly-owned subsidiary, ALL IN, is engaged in the business of developing, producing, and selling non-alcoholic beverages. It produces premium energy drinks and a enhanced purified water under the brand name, ALL IN(TM) Energy, to suit the demands of an active world. Unlike competitive energy drinks, which can lack great taste and occasionally create a mere energy blip, ALL IN(TM) Energy is a premium sugar free product, with no carbohydrates, and less than 10 calories per can. ALL IN(TM) Energy uses herbs, vitamins and amino-acids to provide a balanced and sustained sharpening of focus and pure energy. ALL IN(TM) Energy drinks are available in three unique and delicious flavors: Citrus, Grape and Acai Berry. ALL IN also offers a premium water that uses advanced technologies, and preliminary research suggests that ALL IN(TM) water is a faster hydrator than ordinary tap water and other mineral waters. Legendary poker champion Johnny Chan has joined together with fellow top poker professionals, who all endorse ALL IN(TM) Energy drinks. Kore intends to expand the production, sales and distribution of ALL IN(TM) Energy drinks and water over the next twelve months. For additional information, visit ALL IN's websites at www.allinenergy.com

Disclaimer for Forward-Looking Information

This news release contains forward-looking statements. Forward-looking statements are projections in respect of future events or the Company's future financial performance. In some cases, you can identify forward-looking statements by terminology such as "may", "should", "intends", "expects", "plans", "anticipates", "believes", "estimates", "predicts", "potential", or "continues" or the negative of these terms or other comparable terminology and include statements such as that the appointment of David Powley will contribute significantly to increasing ALL IN's global exposure, revenue, profits and opportunities as the Company executes on its growth strategy. These statements are only predictions and involve known and unknown risks, uncertainties and other factors, which may cause Kore or its industry's actual results, levels of activity or performance to be materially different from any future results, levels of activity or performance expressed or implied by these forward-looking statements. These risks and uncertainties include any adverse occurrence with respect to the development or marketing of Kore's drink products; the inability of Kore to expand the production, sales and distribution capacity of ALL IN in the next twelve months; its ability to successfully bring products to market; product development or other initiatives by its competitors; fluctuations in the availability and cost of materials required to produce its products; any adverse occurrence with respect to distribution of its products; and other factors beyond Kore's control. Although the Company believes that the expectations reflected in the forward-looking statements are reasonable, it cannot guarantee future results, levels of activity or performance. Except as required by applicable law, the Company does not intend to update any of the forward-looking statements to conform such statements to actual results. Investors should consult all of the information set forth herein and should also refer to the risk factors disclosure outlined in Kore's annual report on Form 10-K for the fiscal year ended December 31, 2009, its quarterly reports on Form 10-Q, and other periodic reports filed from time-to-time with the Securities and Exchange Commission at www.sec.gov.

SOURCE Kore Nutrition Inc.

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