Aldata Category Optimization Recognized by Leading Analyst Firm

ATLANTA, May 21, 2012 /PRNewswire/ -- Aldata, a global leader in retail and distribution optimization software, is recognized in Gartner's Assortment and Space Optimization Capabilities for Consumer Goods Manufacturing. The research, published on April 24, 2012, provides an overview of assortment optimization providers to the consumer goods industry. 

According to the Gartner research, "One of the keys to unlocking growth in the consumer goods industry is increasing collaboration between consumer goods manufacturers and retailers when it comes to assortment and merchandising decisions. One way to do this is by using assortment and space optimization (ASO) technology, collaboratively, with your retail customers, to determine the right assortment of products at whatever level of granularity is required."

"We are pleased to see Aldata Category Optimization included in Gartner's Assortment and Space Optimization Capabilities for Consumer Goods Manufacturing research," said Allan Davies, CMO of Aldata. "We appreciate Gartner's comprehensive look at both our product capabilities and geographic reach." 

The research was prepared by Don Scheibenreif, a research VP with Gartner's Industries Research group, who works with Gartner's consumer goods manufacturing clients to help them understand the technologies and trends that will drive consumer demand and engagement in a holistic manner. The research looks at both the key assortment and space optimization capabilities and implementation by key geography for each vendor.

Learn more about Aldata Category Optimization at: www.aldata.com/com/solutions/category-management-assortment-range-space-planning

About Aldata

Aldata is a global leader in retail and distribution optimization. Our software and service solutions help retailers, distributors and manufacturers dramatically improve their business performance. We optimize categories, space, supply, logistics, and consumer engagement to increase our customers' revenue and margins, reduce time, cost and waste, and enhance on-shelf availability, service, and retention. Founded in 1988, Aldata has an unparalleled track record of delivering successful projects for the world's largest retail and consumer brands, national wholesale and distribution organizations, and regional store chains. More at: www.aldata.com.

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SOURCE Aldata