ALC Announces Mullin as CTO

PRINCETON, N.J., Dec. 3, 2018 /PRNewswire/ -- ALC, the industry's recognized leader in 1^st party data solutions for marketers, announced today that Brian Mullin has joined the company as Chief Technology Officer. Brian has over 25 years of experience in the industry leading software development efforts.

"Brian's experience in developing digital and global applications of both known and anonymous data make him uniquely positioned to lead ALC's technology as we broaden our offerings," said Rick Erwin, CEO. "Brian started his career in his family's NJ direct marketing service bureau which allows him to understand both the direct marketing roots of ALC's clients and their emerging needs in digital media and omnichannel marketing."

"I am excited about the opportunity to create a technology-based culture around data science and data protection at ALC," Mullin said. "A key focus will be to create a unified data platform that supports all of ALC's data products and services."

Over his career, Mullin has led software development efforts and teams at Acxiom, Dun & Bradstreet, Merkle, and Experian. A native of New Jersey, he earned his degree at Boston University's Questrom School of Business.

About ALC

Founded in 1978, ALC has grown to become one of the industry's leading privately-held direct and digital data marketing services providers. Headquartered in Princeton, New Jersey—and with offices across the United States —the company enables its roster of blue-chip clients — including the leaders in virtually every business sector — to grow and improve bottom-line profitability through the innovative use of marketing information.

SOURCE ALC

Related Links

https://www.alc.com