Alaska Airlines extends early boarding for guests wearing Russell Wilson jersey

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Aug 11, 2017, 08:00 ET

SEATTLE, Aug. 11, 2017 /PRNewswire/ -- To support Chief Football Officer Russell Wilson during the 2017 football season, Alaska Airlines today announced the return of its popular promotion, inviting guests wearing his No. 3 jersey to board early on all flights departing Seattle.

The promotion begins August 11, in time for Seattle's first pre-season game, and will continue through the end of the regular season.

"As Seattle's hometown airline, we are happy to once again extend this perk to our guests for the 2017 season," said Natalie Bowman, Alaska Airlines' managing director of brand and marketing communications. "We invite all Seattle sports fans to join us in cheering Russell and the team on to a winning record."

While it may be Wilson's sixth year as Seattle's quarterback, 2017 marks his fifth year serving as Alaska's Chief Football Officer. Through this continued partnership, Wilson and the airline support youth and education programs, including the Seattle Children's Hospital Foundation, Strong Against Cancer and Wilson's Why Not You Foundation. Since 2014, Alaska has provided more than $700,000 in cash and in-kind donations to these organizations, which work to end childhood cancer and better the lives of local youth.

To view Wilson in action, check out Alaska Airlines' new commercials at: http://bit.ly/2vTXioe.

Alaska Airlines, together with Virgin America and its regional partners, flies 40 million guests a year to 118 destinations with an average of 1,200 daily flights across the United States and to Mexico, Canada, Costa Rica and Cuba. With Alaska and Alaska Global Partners, guests can earn and redeem miles on flights to more than 900 destinations worldwide. Alaska Airlines ranked "Highest in Customer Satisfaction Among Traditional Carriers in North America" in the J.D. Power North America Satisfaction Study for 10 consecutive years from 2008 to 2017. Learn more about Alaska's award-winning service and unmatched reliability at newsroom.alaskaair.com and blog.alaskaair.com. Alaska Airlines, Virgin America and Horizon Air are subsidiaries of Alaska Air Group (NYSE: ALK).