MOUNTAIN VIEW, Calif., Sept. 18, 2014 /PRNewswire/ -- AirTight Networks announced that it won a 2014 Cloudys Cloud Channel Innovation Award and a Gold status from 2014 Golden Bridge Awards, both announced on September 8, 2014.
"Two awards in one night is a reflections of the growing momentum our solution has," said David King, CEO of AirTight Networks. "The Wi-Fi industry is changing. The value chain is moving from hardware to software and applications, as our winning submissions show. Our industry peers and the channel community are taking notice."
Data-backed marketing programs deliver big returns to win a Cloudy
AirTight's Wi-Fi project for Roosevelt's at 7 restaurant, deployed by AirTight partner Frontera Consulting, won in the category of Most Innovative Cloud Customer Deployment at the Cloudys award ceremony in New Orleans. The award program is managed by Channel Partners, a resource for indirect sales channels offering IT and telecom solutions.
The deployment delivers big company capabilities made easy for a family-owned restaurant whose staff and owners are not experts in IT, security or marketing. Using visitor analytics provided by the AirTight system, the restaurant was able to encourage longer stays and to provide special promotions to draw in patrons on slow nights. The result was a 10% month over month increase in visitors staying longer. This translated to a run rate of $60,000 per year of additional profit at a single restaurant location.
Cloud innovation brings big capabilities to a small business
For an easy-to-budget monthly fee, Frontera Consulting delivered a 5-in-1 AirTight-based solution including cloud-managed Wi-Fi, wireless intrusion prevention, automated PCI (payment card industry) compliance reports, presence analytics and demographics information for visitors who opt into Wi-Fi via social logins.
The unique 'twist' of Scrape, a cloud-based application developed by Frontera, allowed the restaurant to take the solution even further. The app takes opt-in social media information collected by the AirTight social Wi-Fi and uses it to compile individual guest preferences. The result is playback of favorite music and videos that match, in real time, the known likes of customers who are at that location at that exact moment.
Social Wi-Fi wins in social media category of Golden Bridge Awards
On the same night as the Cloudys awards were announced at Cloud Partners, a Channel Partners event in New Orleans, AirTight earned Gold status at the Golden Bridge Awards in San Francisco.
More than 40 judges from a broad spectrum of industry voices participated around the world. Their average scores determined the 2014 Golden Bridge Business Awards winners. AirTight won for its Social Wi-Fi and Analytics, an innovative platform that integrates Wi-Fi access and social networking to facilitate omnichannel communication and new ways to drive user engagement.
Retailers can integrate social media channels with AirTight's customizable guest Wi-Fi captive portals to engage with in-store customers and turn them into loyal promoters, encourage them to opt into marketing programs and reach out to them via geo-marketing campaigns, coupons or special offers. Similarly, event organizers can use social Wi-Fi at live venues to encourage participation, provide real-time updates, and then follow up after the event.
About AirTight Networks
AirTight Networks is the global leader in secure cloud Wi-Fi solutions. The company's award-winning family of products and cloud services combines a true carrier-class multitenant cloud architecture with breakthroughs in Wi-Fi location, user analytics, social engagement, manageability, ease of deployment, and cost effectiveness, as well as AirTight's longtime top-rated WIPS technology. AirTight's global customer base includes leading enterprises in the government, financial, technology/telecom, manufacturing, health care, retail, and hospitality sectors. For more information, please visit us at: www.airtightnetworks.com, or follow us @AirTight.
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SOURCE AirTight Networks
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