Advertising Technology Leader MediaAlpha Moves Headquarters to Redmond, Washington

REDMOND, Wash., Dec. 3, 2014 /PRNewswire/ -- MediaAlpha, the emerging leader in performance-based digital advertising technology, today announced that it has moved its headquarters from Los Angeles to 2563 152nd Avenue NE, Suite E, Redmond, WA 98052.  The company continues to maintain an LA office.

"We're excited to become part of the Seattle technology community," said Steve Yi, CEO of MediaAlpha.  "We're a small team of smart people with a lot of flexibility and agility to build new products quickly. With the city's unique tech ecosystem, it is the perfect place to recruit talented people to grow our startup."

The company has experienced year-over-year revenue growth of more than 100%, primarily through the introduction of the MediaAlpha Exchange, a transformative, vertically integrated, real-time bidding ("RTB") platform that allows advertisers to target the highest intent customers using structured search and first and third party data. Advertisers utilize best-in-class targeting, analytics, and optimization capabilities to maximize their ROI from click, call, and lead media purchased across all sources.

About MediaAlpha

MediaAlpha is an emerging leader in performance-based digital advertising technology, reshaping how performance media is bought and sold. The company operates the MediaAlpha Exchange, a transparent, RTB-enabled clearinghouse for insurance and other vertical-specific performance media. MediaAlpha is headquartered in Redmond, Washington and has an office in Los Angeles, California.

For more information on MediaAlpha, please contact [email protected]

Or visit www.mediaalpha.com

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SOURCE MediaAlpha