AdoTube™ Acquires Jetmind Technologies to Launch Mobile In-Screen™ Advertising Across All Devices, Platforms, and Apps

NEW YORK, Sept. 7, 2011 /PRNewswire/ -- AdoTube™, the in-stream video advertising technology leader, announced today the availability of its new In-Screen™ mobile advertising program. Powered by the recently acquired Jetmind Technologies, the new offering allows advertisers to leverage AdoTube's robust ad capabilities, inserting any of AdoTube's advanced ad formats such as the Polite Pre-Roll^® onto any mobile device, platform, and app.

(Logo:  http://photos.prnewswire.com/prnh/20110824/NY56861LOGO )

For over a year, AdoTube has offered HTML5 ads that can run on mobile devices. In June of 2011, AdoTube acquired Jetmind Technologies, a mobile technology company to expand their offering beyond HTML5 ads. Over the past 3 months, Jetmind has optimized AdoTube's various ad formats and tools for all mobile platforms creating a better ad experience for viewers and advertisers no matter what device they are using. Advertisers can now easily place any of AdoTube's extremely successful interactive ads in any app in front of any type of content including video, games, and more.

"Mobile is not only a strategic growth area, but the perfect complement to our in-stream video advertising offering," said Steven Jones, CSO of AdoTube. "Not unlike in-stream video, mobile in-app advertising grabs the sole attention of viewers in a very lean-forward fashion creating opportunities for further engagement that have yet to truly be capitalized upon by others in the mobile advertising space."

Examples of AdoTube's ads optimized for the mobile In-Screen experience visit the following link: http://adotube.com/mobiledemo/

About AdoTube

AdoTube™ is the leading global in-stream advertising technology company. AdoTube's powerful and flexible technology provides a centralized end-to-end digital video solution offering publishers and advertisers easy and efficient access to in-stream video advertising across all media platforms.  An early pioneer, AdoTube spearheaded the Polite Pre-Roll^® and has continually spurred innovation in the online video ecosystem. With its sophisticated and comprehensive video ad management platform combined with a full service video ad network, and third party media measurement system, AdoTube is simplifying the complex world of digital video for publishers and marketers, while delivering engaging experiences for consumers. For more information, please visit www.adotube.com and follow AdoTube on Twitter.

SOURCE AdoTube