Adestra Included in The Leap 100 2017: the Definitive List of Fast-Growth Companies

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Adestra is a marketing technology provider for global and growing brands. An award-winning provider of first-person marketing solutions, Adestra's email platform enables marketers to communicate more effectively with customers and subscribers through contextual messaging and marketing automation.

The company was founded on the principle that marketing success takes more than technology, which is why customer service is at the heart of its business. In recognition of this, Adestra was a winner of the 2014 and 2017 Customer Focus Award from the Customer Service Institute, Bronze for Customer Service Department of the Year at the 2017 Stevie Awards for Customer Service, and 2017 Supplier of the Year Award from one of its longest-standing clients, UBM.

Henry Hyder-Smith, CEO at Adestra said: "When we founded Adestra, we believed there was a real gap in the market for a marketing service provider that combines great technology with excellent customer service. Almost 13 years on and that's still true. Our dedication to this vision has translated to fantastic global growth as we expanded into the North American and APAC markets in recent years. We're very proud to be included in the prestigious The Leap 100 in 2017 as we continue our ambitious plans for the future."

For the third year running, The Leap 100 will support entrepreneurs as they experience the highs and lows of fast growth, bringing together founders and business leaders to share their ideas and experiences. Click here for the full 2017/18 list, which is neither ranked nor exhaustive.

Nick Davis, Head of Corporate at Mishcon de Reya, said: "Since launching The Leap 100 in 2015 we now have 300 fast growth businesses in The Leap community. Scaling-up is challenging and is usually a highly dramatic time for businesses. Over the course of this year, we will gather together these businesses to facilitate debate and discussion around the factors that impact them the most, especially in the period leading up to Brexit. It is always so interesting to assemble these businesses during this stage of their growth and to hear their unique insights."

Christian May, Editor of City A.M., said of the list: "In the wake of Britain's vote to leave the EU, the SME community continues to thrive. The Leap 100 is a very nimble selection of UK businesses - all flying in the face of the uncertainty that is Brexit to pursue rapid and sustainable growth. For this reason, The Leap 100 2017 is particularly inspirational, showcasing successful innovation, brand recognition and expansion into new markets and, of course, leadership and tenacity."

Stay up to date with the latest The Leap 100 news on Twitter #theleap100.

NOTES TO THE EDITORS 

Methodology: 

The Leap 100 is compiled based on research conducted by Mishcon de Reya, City A.M. and The Entrepreneurs Network, into high-growth companies in the UK which have both reached, or are close to reaching, £10m revenue mark in the preceding five years. Many of these companies demonstrate rates of growth in excess of 100% year on year. Their management teams have a proven record of taking the business from start up to high growth and have the ambition to continue to scale the business over the next two years.

About Adestra

Adestra is a trusted provider of First-Person Marketing solutions for global and growing brands.

The company's industry-leading email platform provides a powerful infrastructure for one-to-one, contextual messaging and marketing automation, helping marketers communicate more effectively with their customers and subscribers. Robust reporting features allow marketers to efficiently evaluate and optimise their campaign results. The flexible structure and open integration architecture allow businesses to connect disparate technology platforms to create a seamless customer journey.

Along with a best-of-breed platform that drives customer engagement and boosts ROI, Adestra was founded on the principle that marketing success takes more than technology, which is why customer service is at the heart of its business. Adestra was a winner of the 2014 and 2017 Customer Focus Award from the Customer Service Institute. It also won Bronze for Customer Service Department of the Year at the 2017 Stevie Awards for Customer Service, as well as being presented with the 2017 Supplier of the Year Award from one of its longest-standing clients, UBM.

Adestra continues to maintain one of the highest customer retention rates in the industry. It is trusted by top companies including UBM, FranklinCovey, and Condé Nast Digital Limited, among others.

Established in 2004, Adestra has offices throughout the UK, USA, Canada and Australia. For more information, please visit adestra.com.

About City AM: 

City A.M. is a freely distributed London business and finance newspaper, distributed at over 1,400 locations and commuter hubs across London and the South East. With an editorial team of 30, the brand includes daily print editions (Mon-Fri), a website, a digital download edition and four high-end magazines covering lifestyle, fashion, travel and personal finance.

About Mishcon de Reya: 

At Mishcon de Reya, our focus is on dynamic businesses and the individuals behind them. We believe that entrepreneurs are the life-blood of our economy, which is why we actively promote explosive growth companies through The Leap 100 initiative.

We believe that if you want to work with entrepreneurs, you have to think like one. So that's what we set out to do. Through The Leap, we have enjoyed unparalleled access to the entrepreneurial world, enabling us to better understand the issues fast growth business founders face. We pride ourselves on being more than just lawyers.

About The Entrepreneurs' Network: 

The Entrepreneurs Network is a think tank for the ambitious owners of Britain's fastest growing businesses and aspirational entrepreneurs. Through research, events and the media, it bridges the gap between entrepreneurs and policymakers to help make Britain the best place in the world to start and grow a business. It also acts as the Secretariat of the All Party Parliamentary Group (APPG) for Entrepreneurship.

About Seven Hills: 

Our mission is to campaign for change-makers; delivering momentum and meaning for those realising the positive potential of business.

We create campaigns that help businesses to stand out, grow faster and make a difference.  Our goal is to unlock the amazing growth potential of people we work with - our clients, our partners and our team.

Our expertise is the development, curation and promotion of brands. From messaging to media relations, editorial to events, creative to corporate communications, our team of specialists create campaigns that foster belief, build followings and unlock opportunity.

SOURCE Adestra