ActivTrak's New Calendar Integration Feature Fills Non-Digital Gap in Workforce Analytics Data

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Sep 12, 2023, 10:00 ET

Complete view of digital and non-digital meeting activity addresses blind spots created by hybrid work

AUSTIN, Texas, Sept. 12, 2023 /PRNewswire/ -- ActivTrak today announced a new calendar integration feature that offers visibility into both online and offline meeting activity. The new feature gives managers a more complete view of productivity for remote, in-office and hybrid employees by measuring digital and non-digital meeting activity across the workday.

In a recent study, researchers found professionals spend over one-third of their working hours in meetings. The study also found that for companies of 100 people, cutting unnecessary meetings could save nearly $2.5M each year, and for companies of 5,000 that savings rises to more than $100M.

Until now, digital workforce analytics tools could not accurately capture the time spent in face-to-face meetings, adding to the complexity of understanding where people are most productive. As companies consider a return to the office, four-day work weeks and hybrid workforce policies, leaders need detailed insights into offline and online meeting activity to make more informed workforce decisions.

ActivTrak's new calendar integration feature automatically gathers meeting data from employee calendars to show how they divide their time between online and offline work. Combining meeting and location data provides further impact analysis on where productive meetings happen.

Calendar integration features can be used to:

Differentiate between breaks and offline meetings
See breakdowns by team and individual employees
Compare total work hours by location (office, remote and hybrid)
Validate self-reported work hours against actual hours worked
Determine if office work leads to more collaboration and team-building
Assess compliance with workplace policies (e.g. employees expected to be in the office three days a week)
Evaluate office space requirements and the ROI of real estate investments

"Offline meetings create a significant blind spot in understanding how employees work across teams and locations," said Javier Aldrete, senior vice president of product, ActivTrak. "We can now give businesses highly accurate and complete visibility into how employees spend their time, and how that time translates to productivity and performance. As the cost of unnecessary meetings climbs into the millions each year, ActivTrak can help teams ensure they spend time in the right places, doing the right things."

ActivTrak's calendar integration feature is available immediately. To learn more:

Visit the feature page
Attend the webcast, What's New in ActivTrak on Tues., Sept. 19 at 11 a.m. CDT
Request a demo

About ActivTrak
ActivTrak helps employers and employees work better together to realize their full potential. Our workforce analytics cloud provides visibility and insights across people, processes and technology to help organizations inform key decisions and optimize outcomes. More than 9,000 customers trust ActivTrak, which has been recognized by the Deloitte Technology Fast 500, Inc. 5000 and Brandon Hall Excellence in Technology award. Founded in 2009, and based in Austin, Texas, ActivTrak is backed by Sapphire Ventures and Elsewhere Partners. To learn more visit: https://www.activtrak.com/.

SOURCE ActivTrak