According To ComScore Analytics: Worldnow's Significant Investment Pays Off As They Announce Record Breaking Growth
NEW YORK, June 19, 2014 /PRNewswire/ -- Worldnow, the only turnkey CMS, Mobile and Video provider, announced record breaking double-digit growth with more than 815 million+ page views and 200 million+ completed video views. ComScore reports that Worldnow was the second highest growing media property on desktops from March 2013 to March 2014. The company's 156% increase in unique visitors, second only to Buzzfeed, outpaces top digital news giants, in some cases by more than 50%, such as CNN Network, the Weather Company, Tribune News, Yahoo-ABC News Network and the New York Times. In tandem, the company has grown its mobile views by more than 470% and video views by more than 390%.
Worldnow's attributes this market leading growth to its ongoing investments into workflow and content discoverability. Joe Sticca, Chief Digital Product Officer of Worldnow, stated, "We are making significant investments into workflow that allows our publishers to create more dynamic content and delivering unparalleled discovery from the search engines, social platforms and content aggregators. It is clearly paying dividends with the rapid growth we are seeing."
In just the last year, the company has released a series of workflow automation and newsroom integrations features aimed at streamlining the publishing process, allowing for more time to focus on creating better content. In addition, Worldnow released a new level of search engine optimization (SEO) for unparalleled site and content discoverability through an automated solution. By ensuring top results ranking on search engines and social platforms, Worldnow's network of sites have seen unmatched audience growth and revenue month-over-month. Most recently, the company has started to roll out its personalized content recommendation feature that has proven to increase page views and repeat visitors.
This is the latest in a series of technology releases born out of a committed focus to deliver the best consumer experience synchronized across all screens to transform new visitors into loyal consumers.
About Worldnow: Worldnow is the only technology provider that combines digital asset management, multi-screen video delivery, content management, over-the-top, analytics and advertising in a single solution. In the last 4+ years, 13 of 14 RFP's for platform services sought by broadcasters have been awarded to Worldnow.
Worldnow services over 112 million monthly unique visitors and powers over 450 media companies. Current Worldnow clients include: CBS, Cox, Dispatch, Fox TV, Griffin, Landmark, Media General, Meredith, Quincy, Raycom Media, Sinclair and West Virginia Media.
SOURCE Worldnow
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