Aberdeen Asset Management Embarks on a Mission of Financial Literacy

PHILADELPHIA, April 5, 2016 /PRNewswire/ -- Aberdeen Asset Management Inc. ("Aberdeen"), a global asset management firm with North American headquarters in Philadelphia, Pennsylvania, seeks to promote financial literacy throughout Financial Literacy Month (April). In recognizing the need for financial literacy educational resources and support, especially among high school students, Aberdeen has embarked on several initiatives. These initiatives aim to help students grasp basic financial literacy concepts, raise awareness of the need for improved financial literacy among youth and provide real-world investing experience through an international investment competition.

2016 marks the fifth year that Aberdeen has partnered with Knowledge@Wharton High School to sponsor and implement the Knowledge@Wharton High School Investment Challenge. Each year, the competition has grown substantially, and the 2016 competition has incorporated nearly 2,000 students from across the U.S., Canada, China and India.

Andrew Smith, Co-Head of the Americas at Aberdeen, commented:

"As members of the financial services industry, we have a responsibility to provide support, resources and mentorship to the youth in our communities throughout the world. This competition encourages students to think critically about their investment decisions, articulate their thought process and demonstrate a well-thought out investment strategy. If students are given the chance to learn basic investment concepts at an early age, they will be better equipped to make more informed finance decisions as they enter adulthood."

Over 380 teams have competed in the competition this year, and on April 30^th, 15 teams will be invited to Wharton's campus to present their investment strategies to a panel of Aberdeen judges.

"I am always so impressed by the amount of teamwork, dedication and diligence that the students demonstrate in their final investment presentations," says Julien Franklin, Financial Literacy Coordinator at Aberdeen. "Winners aren't judged by total return. Instead, we focus on articulation of process and investment strategy. It's great to see students who have had no prior experience or knowledge about investing formulate a strategy and then stand up and present their learnings to a room of investment professionals and their peers."

In addition to the Knowledge@Wharton High School Investment Challenge, Aberdeen continues to promote its financial literacy webpage throughout the year, which features quirky video clips and unique resources on financial education and basic financial literacy concepts.

For more information about the challenge, visit Aberdeen's financial literacy webpage or contact Julien Franklin at [email protected].

About Aberdeen Asset Management 
Aberdeen is one of the top five European pure-play, global asset managers. Aberdeen's mission is to become the world's most trusted partner in delivering investment simply. 

We are defined by our pure focus on asset management, including equities, fixed income, property and multi-asset portfolios. All our investment solutions are driven by our commitment to straightforward, transparent investment approaches that stress intensive, first-hand research and a long-term view. 

As of December 31, 2015, we manage assets of $428.2 billion on behalf of institutional and private investors. 

Further information about Aberdeen can be found at www.aberdeen-asset.us 

In the United States, Aberdeen Asset Management (AAM) is the marketing name for the following affiliated, registered investment advisers: Aberdeen Asset Management Inc., Aberdeen Asset Managers Ltd, Aberdeen Asset Management Ltd, Aberdeen Asset Management Asia Ltd and Aberdeen Capital Management, LLC, each of which is wholly owned by Aberdeen Asset Management PLC. "Aberdeen" is a U.S. registered service mark of Aberdeen Asset Management PLC.

About Knowledge@Wharton and Knowledge@Wharton High School

Knowledge@Wharton is the online business analysis journal of the Wharton School of the University of Pennsylvania. The site, which is free, captures relevant knowledge generated at Wharton and beyond by offering articles and videos based on research, conferences, speakers, books and interviews with faculty and other experts on global business topics. http://knowledge.wharton.upenn.edu/

Knowledge@Wharton High School is an initiative of The Wharton School, University of Pennsylvania that promotes business, financial literacy, entrepreneurship and leadership among high school students and educators around the world through quality online content and competitions. http://kwhs.wharton.upenn.edu/

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SOURCE Aberdeen Asset Management Inc.

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