Abbyson Living Continues to Grow by Introducing Omni-Channel Retail

LOS ANGELES, June 2, 2015 /PRNewswire/ -- Abbyson Living has expanded its business from last year, now offering more than 3,000 SKUs and 12 product categories. The company is projecting great growth for the rest of the year and is looking to take that growth to an even higher level by introducing omni-channel retail.

"One out of four customers looks up a retailer's name and wants to see more selection online," said Yavar Rafieha, Abbyson Living's president. "We're making that possible by tying our in-store products to the retailer's website, which will show more Abbyson creations."

On top of the sales and marketing initiatives currently promoting the brand through top retailers, omni-channel will be live at several big-box stores. For example, one store will have an end-cap display of a chair and ottoman, with a sign encouraging customers to go online and search the brand name for more colors and styles.

"This expansion of our e-commerce retail business will shift each buying experience into a technology-enabled moment," Rafieha said. "Because e-commerce is growing at a faster rate than traditional retail, this movement allows us to appeal to more customers and drive sales even higher."

Abbyson Living creates home furnishings inspired by the traditions, values, and cultures of the modern-day American home. The company strives to constantly provide its customers with unparalleled quality home furnishings, state-of-the-art service, and affordable pricing.

For more information on Abbyson Living, please visit www.AbbysonLiving.com.

SOURCE Abbyson Living

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http://www.AbbysonLiving.com