AaRON Joins 'French Vibes' Line-Up

PARIS, Dec. 2, 2010 /PRNewswire/ -- The French group AaRON is joining the line-up of "French Vibes," which will showcase homegrown talent in a series of concerts during MIDEM 2011, in Cannes.

AaRON's first break came with the film "Don't Worry, I'm Fine," directed by Philippe Lioret, in which their song "U-turn (Lili)" was the main theme on the soundtrack. Their first album "Artificial Animals Riding On Neverland" – of which AaRON is the acronym – was released in 2007 and went double-gold. This was followed by "Birds in the Storm," the second album by the bittersweet pop duo of Simon Buret and Olivier Coursier which went to number one on the iTunes sales chart on its release in October 2010. AaRON has been on tour since 21 October 2010 and will appear live on stage as part of "French Vibes" at MIDEM on Sunday 23 January, 2011.

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Note to editors

ABOUT REED MIDEM

Founded in 1963, Reed MIDEM is a leading organiser of professional, international tradeshows. Reed MIDEM events have established themselves as key dates in professional diaries. The company hosts MIPTV, MIPDOC, MIPCOM, and MIPJUNIOR for the television and digital content industries, MIDEM for music professionals, MIPIM, MIPIM Asia, MIPIM HORIZONS and MAPIC for the property and retail real estate sectors.

Reed MIDEM is a division of Reed Exhibitions, the world's leading events organiser, with over 440 events in 36 countries. In 2009 Reed brought together over six million active event participants from around the world generating billions of dollars in business. Today Reed events are held throughout the Americas, Europe, the Middle East and Asia Pacific, and organised by 35 fully staffed offices.

Reed organises a wide range of events, including trade and consumer exhibitions, conferences and meetings. Its portfolio of over 440 events serves 44 industry sectors, including: Aerospace & aviation, automobiles, beauty & cosmetics, broadcasting, building & construction, electronics, energy, oil & gas, engineering & manufacturing, food service & hospitality, gifts, healthcare, interior design, IT & telecoms, jewellery, life science & pharmaceuticals, machinery, marketing, business services & training, medical education, printing & graphics, security & safety, sports & recreation, travel.

Working closely with professional bodies, trade associations and government departments Reed ensures that each and every event is targeted and relevant to industry needs. As a result, many Reed events are market leaders in their field.

SOURCE Reed MIDEM

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