A More Bendable Blend In Work Pants: Duluth Trading Company Overhauls Overalls And Re-vamps Pants; Now Built With Flex For Women Who Stretch The Limits

BELLEVILLE, Wis., Aug. 28, 2012  /PRNewswire/ -- Talk about flex appeal.  Duluth Trading Company, the national workwear retailer, has stretched the limits of its signature Fire Hose® cotton canvas gear by introducing Flex Fire Hose work pants for women.  Built specifically to fit a woman's body, Duluth Trading's Flex Fire Hose work pants and overalls offer serious flexibility with on-the-job durability and comfort. 

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With three percent spandex stretch built right in, Duluth Trading's Flex Fire Hose work pants are available in cargo pants, utility pants, and overalls styles that fit, function and flatter.  And, the new styles offer a variety of features, including being chock full of pockets, pre-washed for softness, triplestitched and reinforced, and a fresh lineup of colors. To help women meet the demands of any task, the new Flex Fire Hose work pants feature no-gap waistbands, multiple fit options, and room for curves. 

"On-the-move women shouldn't have to think about how work pants might impede movement," says Stephanie Pugliese, president Duluth Trading. "We designed Duluth's Flex Fire Hose work pants so women can kneel, reach and bend with comfort and ease. And, Flex Fire Hose offers the same tough abrasion resistance as standard Fire Hose but in a light-weight, easy to move-in package."    

About Duluth Trading Company

Duluth Trading's tough, functional workwear is designed and tested to endure and meet the demands of tradesmen and a hardcore team of Real Women testers. Signature products, like the Longtail T^® (the cure for "plumber's butt"), Ballroom^® Jeans (with a crotch gusset for crouching without the ouch), and legendary Fire Hose^® Workwear are developed at Duluth Trading's headquarters in Belleville, Wisconsin. Duluth Trading opened its flagship store in Mount Horeb, Wisconsin in 2010 and plans to open its second store in Port Washington, Wisconsin in fall 2012.

SOURCE Duluth Trading Company

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