Crisco(R) Enhances Latin Flavors in a Delicious Lime Tortilla-Crusted Snapper Recipe

Crisco offers authentic Latin American and Caribbean recipes at bilingual website, www.criscoenespanol.com

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Jan 19, 2010, 07:00 ET

ORRVILLE, Ohio, Jan. 19 /PRNewswire/ -- A New Year means new opportunities to create wholesome meals — without sacrificing taste. Crisco® combines familiar Latin flavors in its delicious recipe for Lime Tortilla-Crusted Snapper with tangy cilantro sauce, which takes just 10 minutes to prepare and serves four.

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Crisco partnered with Sylvia Melendez-Klinger, a certified personal trainer, nutritionist, cook and mom, to create the authentic and flavorful dish using lighter ingredients. The recipe for Lime Tortilla-Crusted Snapper with tangy cilantro sauce and instructional cooking video featuring Melendez-Klinger are available on the brand's bilingual website, http://www.criscoenespanol.com.

"Even with today's busy lifestyles, sit-down dinners with the family are important," says Maribeth Badertscher, Vice President of Corporate Communications, The J.M. Smucker Company. "We are thrilled to offer consumers the tools and products they need to create delicious meals and enduring family memories."

A registered dietitian of the American Dietetic Association and a licensed dietitian nutritionist, Melendez-Klinger provides expert advice and healthier meal options in a practical and easy way. She helped develop the Crisco traditional Latin American recipes as part of the Abre tu Despensa al Mundo Crisco (Open Your Pantry to the World of Crisco) program, featured on www.criscoenespanol.com.

"I serve fish to my family because it is a great source of protein and has fewer calories than other meat options," says Melendez-Klinger. "Many fish are rich in omega 3 fatty acids proven to be good for the heart. And, best of all, my family loves this recipe because it features delicious Latin flavors like cilantro, lime, tortillas and garlic."

"To make the cilantro sauce, you will need Crisco 100% Extra Virgin Olive Oil, garlic, cilantro, salt and lime juice," Melendez-Klinger explains. "For the fish, you'll need Crisco Pure Vegetable Oil, corn tortillas, ground cumin, lime juice, white fish fillets, salt and pepper to taste and some lemon wedges." Snapper, tilapia, bass or grouper can be used for the fillets.

For almost 100 years, Crisco has been associated with homemade meals. Recent Crisco innovations include three varieties of imported olive oil and Puritan® Canola Oil with Omega-3 DHA. The Crisco standard line of products includes cholesterol-free cooking oils, all-vegetable shortening, shortening sticks for baking ease, and alcohol-free no-stick cooking sprays. Crisco Canola, Corn, and Vegetable oils are available in the innovative Crisco Simple Measures® bottle.

The cooking ingredient that has been revolutionizing the way food is prepared and the way it tastes since its introduction in 1911, Crisco has a long history of involvement with the Hispanic market. As early as 1970, Crisco ran ads in Spanish for U.S. audiences and the first Spanish-language televised cooking show produced in the U.S. was "Cocina Crisco."

About The J.M. Smucker Company

For more than 100 years, The J.M. Smucker Company has been committed to offering consumers quality products that help families create memorable mealtime moments. Today, Smucker is the leading marketer and manufacturer of fruit spreads, retail packaged coffee, peanut butter, shortening and oils, ice cream toppings, sweetened condensed milk, and health and natural foods beverages in North America. Its family of brands includes Smucker's®, Folgers®, Dunkin' Donuts®, Jif®, Crisco®, Pillsbury®, Eagle Brand®, R.W. Knudsen Family®, Hungry Jack®, White Lily® and Martha White® in the United States, along with Robin Hood®, Five Roses®, Carnation®, Europe's Best® and Bick's® in Canada. The Company remains rooted in the Basic Beliefs of Quality, People, Ethics, Growth and Independence established by its founder and namesake more than a century ago. The Company has appeared on FORTUNE Magazine's list of the 100 Best Companies to Work For in the United States 11 times, ranking number one in 2004. For more information about the Company, visit www.smuckers.com.

The J.M. Smucker Company is the owner of all trademarks, except Pillsbury is a trademark of The Pillsbury Company, LLC, used under license; Carnation is a trademark of Societe des Produits Nestle S.A., used under license; and Dunkin' Donuts is a registered trademark of DD IP Holder LLC used under license.

SOURCE The J.M. Smucker Company