5WPR Tapped As PR Agency of Record for JuveRest®

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Apr 29, 2014, 09:17 ET

NEW YORK, April 29, 2014 /PRNewswire/ -- 5W Public Relations, one of the 25 largest independently-owned PR firms in the US, is pleased to announce the addition of JuveRest® to its diverse roster of beauty and wellness brands. 5W Public Relations will execute a comprehensive public relations program designed to introduce JuveRest® The Sleep Wrinkle Pillow as a beauty breakthrough for combating "sleep wrinkles," to consumers and media. The goal is to become a recognized leader in the beauty industry, focusing on preventative anti-aging.

JuveRest® The Sleep Wrinkle Pillow is the new definition of "beauty sleep." The multi-patented pillow is designed to prevent and reduce facial wrinkles caused by recurring compression of the face against traditional pillows during sleep, and is engineered for comfort. Developed by top plastic surgeon Dr. Goesel Anson, the pillow prevents sleep wrinkles, which unlike expression wrinkles, can be avoided with proper sleep positioning. JuveRest® The Sleep Wrinkle Pillow is specifically contoured to provide the support necessary for comfortable back and side sleep while minimizing facial compression in both positions.

ABOUT 5W Public Relations:

5W Public Relations is a full-service agency known for cutting-edge programs that engage with businesses, issues and ideas. With more than 90 professionals serving clients in B2C (Beauty & Fashion, Consumer Brands, Entertainment, Food & Beverage, Health & Wellness, Travel & Hospitality, Technology, Nonprofit), B2B (Corporate Communications and Reputation Management), Public Affairs, Crisis Communications and digital strategy, 5W brings leading businesses a resourceful, bold and results-driven approach to communications.

Ronn Torossian / 5W Public Relations
Tel: (212) 999-5585 / [email protected]

SOURCE 5W Public Relations