5WPR Named PR Firm For MitoQ®

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Mar 25, 2013, 01:30 ET

NEW YORK, March 25, 2013 /PRNewswire/ -- 5WPR, a leading U.S. PR firm, is pleased to announce the addition of MitoQ^® to its diverse roster of beauty brands. 5W Public Relations will execute a comprehensive public relations program designed to increase awareness of MitoQ^® with the goal of becoming recognized as the category leader in beauty and skincare within the United States.

MitoQ is the only topical cream proven to deliver ubiquinone to mitochondria at levels shown to have an immense effect in rejuvenating the cells, encouraging the natural production of collagen and elastin at levels not since youth, leaving skin radiant and with a lit-from-within-glow. MitoQ's effectiveness is down to its ability to penetrate the skin cell's mitochondria, and deliver ubiquinone, a functional molecule present in all cells that keep them active and healthy. Since MitoQ delivers the ubiquinone molecule to mitochondria at 1,000 times the concentration of any other CoQ formula; it helps cells to protect themselves against oxidative damage from the inside.

"We are thrilled to be working with MitoQ," said Ronn Torossian, president and CEO of 5W Public Relations. "We have extensive experience creating and executing successful public relations programs for beauty and skincare brands, and are excited to be assisting this brand elevate its visibility in the US within leading beauty and consumer-oriented media."

ABOUT 5W Public Relations:
5W Public Relations (www.5wpr.com) is a full-service agency known for cutting-edge programs that engage with businesses, issues and ideas. With more than 90 professionals serving clients in B2C (Beauty & Fashion, Consumer Brands, Entertainment, Food & Beverage, Health & Wellness, Travel & Hospitality, Technology, Nonprofit), B2B (Corporate Communications and Reputation Management), Public Affairs, Crisis Communications and digital strategy, 5W brings leading businesses a resourceful, bold and results-driven approach to communications.

Contact: Ronn Torossian, [email protected], 212-999-5585

SOURCE 5W Public Relations