NEW YORK, Oct. 31, 2022 /PRNewswire/ -- 5WPR, one of the largest independently-owned PR firms in the U.S., is pleased to announce its client work has been announced as a finalist in Ragan's Media Relations Awards 2022.
The Parenting team's work for client Lansinoh has been named a finalist in the Use of a Celebrity or Personality category, for coordinating partnership details with actress Mandy Moore's team, to support the campaign around highlighting a real and unfiltered representation of a woman's postpartum journey.
"The Parenting team is passionate about elevating Lansinoh and their work, ensuring the right audiences have access to their products and resources," said 5WPR Co-CEO, Dara A. Busch. "The team exceeded client expectations and continues to raise the standard."
5W's Technology team and its work with client Samsung's SmartThings, which worked to illustrate the real-world applications of 'SmartThings Build' - a partnership solution designed to help builders, property management companies, and real estate developers create and manage connected living experiences across properties and homes at scale, has been named a finalist in the Traditional & New Media Integration category.
The Corporate team has been recognized as a finalist in the Innovation in Media Relations category for their work with Sinclair Broadcast Group, supporting the announcement of the company's new streaming app as a major rebrand and partnership with Bally Sports.
"We are thrilled to be recognized for our media relations work at a time when competition for media attention is at an all-time high," said 5WPR Co-CEO Matthew Caiola. "Our teams went above and beyond, finding creative opportunities to capture and hold consumer attention, and this is a well-deserved recognition for our teams."
Winners will be announced at Ragan's PR Daily Awards luncheon on Monday, December 12, in New York City.
5W Public Relations is a full-service PR agency in NYC known for cutting-edge programs that engage with businesses, issues and ideas. With more than 300 professionals serving clients in B2C (Beauty & Fashion, Consumer Brands, Entertainment, Food & Beverage, Health & Wellness, Travel & Hospitality, Technology, Nonprofit), B2B (Corporate Communications and Reputation Management), Public Affairs, Crisis Communications and Digital Marketing (Social Media, Influencer, Paid Media, SEO). 5W was named to Inc. Magazine's Best Workplaces 2022 list, awarded 2020 PR Agency of The Year, and brings leading businesses a resourceful, bold and results-driven approach to communication.
SOURCE 5W Public Relations
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