5WPR Expands Tech and Parenting Practice Adding Revolutionary Children's Trading App to Client Roster

News provided by

Oct 14, 2015, 09:17 ET

NEW YORK, Oct. 14, 2015 /PRNewswire/ -- 5W Public Relations, one of the top 20 independently owned public relations firms in the U.S., has been named PR Agency of Record by KidsTrade.

As the company continues to expand its services, 5W's Tech and Parenting practices will position KidsTrade as the ground-breaking leader of the category of educational children's functional technology. 5WPR plans to implement an integrated public relations strategy that will increase exposure among consumers and build brand recognition.

As the first of its kind, the KidsTrade app has undergone extensive testing and a thoughtful development process to ensure it is not only easy to use and intuitive for children, but appeals to parents' concerns as well. While children have their own accounts and interfaces, parents must sign their children up and have access to every trade and post their children make on the app. Parents receive alerts when their child has posted an item, as well as when they have agreed to sell or purchase an item – allowing parents to control postings, prices, descriptions and all facets of a trade or sale.

About KIDS Trade:
KidsTrade is an innovative, parent and child friendly platform and app that allows kids to trade and barter their used toys and possessions amongst their friends. Created by parents who realized that their kids (like all kids) were growing tired of toys almost as quickly as they collected them, KidsTrade is an easy and fun-to-use e-commerce app where children can post images and descriptions of possessions they no longer want, allowing them to trade or sell these to friends within their age group and community and purchase new toys from their friends as well.

About 5W Public Relations:
5W Public Relations is an award-winning, full-service firm known for innovative programs that engage with businesses, individuals and ideas. With over 120 driven professionals serving clients in industries spanning Beauty & Fashion, Consumer Brands, Entertainment, Food & Beverage, Health & Wellness, Travel & Hospitality, Technology, Nonprofit, Corporate Communications and Reputation Management, Public Affairs, Crisis Communications and Digital Strategy, 5WPR provides leading businesses a resourceful, bold and results-oriented approach to communications. 5W's creative campaigns, client results and exceptional team members have earned they agency multiple awards from industry organizations including PR Agency of the Year, PR Executive of the Year, Product Launch of the Year, Business to Business Program of the Year, Digital/Social Media Campaign of the Year and more.

Press Contact:
5W Public Relations
Ronn Torossian l [email protected]
212.999.5585

SOURCE 5W Public Relations