5WPR Expands Health Practice Adding LabFinder.com to Client Roster

NEW YORK, Aug. 16, 2016 /PRNewswire/ -- 5W Public Relations, one of the top 20 independently owned public relations firms in the U.S., has been named PR Agency of Record by LabFinder.com, the convenient online platform for patients to schedule their laboratory and radiology tests and have direct access to their test results.

"We are pleased to have LabFinder.com join our roster of Health clients," said 5WPR CEO Ronn Torossian. "Adding to the trend of digital healthcare, our health team will implement a strategic public relations plan that will broaden awareness of the innovative service and position the platform and its founders as leader in healthcare space." 

LabFinder.com is working to modernize the medical professional community by uniting patients, doctors and labs, creating a central repository for medical test results. LabFinder.com improves the patient, doctor and lab relationship, reduces patient expenses, provides better care through patient empowerment, and gives patients more control over their medical test results in a HIPAA compliant environment. Most recently, LabFinder launched an online Zika Resource Center providing Americans with current information about the growing concern of Zika.

"We are thrilled to partner with 5W Public Relations to bring awareness to our service, which can help people save money by avoiding out-of-network bills," says Robert Segal, MD and Co-Founder of LabFinder.com. "With 70% of medical decisions based on the results of lab and diagnostic testing, LabFinder.com will not only help patients avoid unexpected medical costs, but also strive to improve patient outcomes and save patient lives."

About LabFinder:
LabFinder.com, founded in New York City, is a convenient online platform for patients to schedule their laboratory and radiology tests and access test results. LabFinder.com is working to modernize the medical professional community by uniting patients, doctors, labs and radiology centers and envisions a day when patients will feel at ease ordering their own medical tests. The LabFinder.com team is passionate about improving the patient, doctor and lab relationship, reducing patient expenses and providing better patient care through patient empowerment and giving patients more control over their medical test results. The mission of LabFinder.com is to make patients' health a priority by making it easier to find the right lab or radiology center, reducing out-of-network costs and putting control of health in the patients' hands.

About 5W Public Relations:
5W Public Relations is an award-winning full-service firm known for innovative programs that engage with businesses, individuals and ideas. With over 130 driven professionals serving clients in industries spanning Beauty & Fashion, Consumer Brands, Entertainment, Food & Beverage, Health & Wellness, Travel & Hospitality, Technology, Nonprofit, Corporate Communications and Reputation Management, Public Affairs, Crisis Communications and Digital Strategy, 5W PR provides leading businesses a resourceful, bold and results-oriented approach to communications. 5W's creative campaigns, client results and exceptional team members have earned they agency multiple awards from industry organizations including PR Agency of the Year, PR Executive of the Year, Product Launch of the Year, Business to Business Program of the Year, Digital/Social Media Campaign of the Year and more.

SOURCE 5W Public Relations

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